Major League Eating
||It has been suggested that this article be merged with International Federation of Competitive Eating. (Discuss) Proposed since February 2013.|
|Major League Eating
|Headquarters||New York City, New York|
Major League Eating (MLE) is an organization that sanctions professional competitive eating events and television specials. The stated mission of Major League Eating is to maintain a safe environment for all events, to create a dynamic and enjoyable fan experience, and to help sponsors develop, publicize and execute eating events in a wide variety of food disciplines. The league airs its annual Nathan's Famous Fourth of July International Hot Dog Eating Contest on ESPN.
George and Richard Shea (brothers) took over Nathan's publicity in the mid-1990s and were able to increase the exposure and attendance of Nathan's hot dog eating contest. Seeing a business opportunity, the brothers founded International Federation of Competitive Eating (IFOCE) in 1997 to oversee/regulate/organize events/TV deals. IFOCE later changed its name to "Major League Eating" (MLE). The brothers still represent Nathan's.
The ESPN2 telecast of the 2014 Nathan’s event generated a 1.6 rating and 2.8 million viewers, making it the most watched telecast in the contest’s history. The ESPN2 airing also ranks as the 6th highest-rated and 5th most-watched telecast of the year on ESPN2, behind NCAA Football, NBA and World Cup.
- "About". ifoce.com. IFOCE.