ITV Weather

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ITV Weather
Type TV Weather Forecasts
Genre UK Weather
Founded 13 February 1989 (1989-02-13)
Founder(s) ITV Network
Headquarters London, England
Area served United Kingdom
Parent ITN, Met Office
Divisions ITV Regional Weather
Website itv.com/weather

ITV Weather is the national and regional forecast shown on UK terrestrial network ITV, and is provided by the Met Office (except the Channel Islands forecast, which is provided by the Jersey Meteorological Department). Bulletins are usually broadcast after every ITV News and ITV regional bulletin.

Contents

[edit] ITV National Weather

[edit] Overview

The national bulletin launched on 13 February 1989, and previously featured the longest sponsorship deal on UK terrestrial TV to date, Powergen (later renamed E.ON) being the sponsor from shortly after the launch until the end of 2007,[1] when it was revealed that insurance firm esure/Sheilas' Wheels was to replace E.ON as the sponsor of ITV's national weather bulletins (except in Northern Ireland, where it was sponsored by Gocompare.com from January 2008 until December 2009). Most recently (Jan-July 2010) Confused.com have been the weather sponsor (Except in Central and Northern Scotland, where it was sponsored by Specsavers). During August 2010 the weather was shown without a sponsor for the first time since mid-1989. The weather forecast was later sponsored by Topps Tiles from autumn 2010 until December 2011, when The Co-operative Food took over. The ITV National Weather was without a sponsor between 1 January 2012 and 29 February. The following day, UK vitamin and health supplement supplier Seven Seas began sponsoring the forecasts on ITV1 and UTV in a 13-month sponsorship deal. On STV in Scotland, the sponsor is health information website STV Health Centre.

ITV National Weather bulletins have a duration of about one minute. They are shorter compared to the BBC weather bulletins, due to the fact ITV has to make room for advertisements.

[edit] WeatherGens

From 11 November 1996 to 25 October 2001 when Powergen sponsored the weather, they used idents featuring the "WeatherGens" - human portrayals of the weather to show what it would be:

  • Norwin: (Actor unknown) Strong winds.
  • Frice: (Played by Anton Blake) Frost.
  • Shivera: (Played by Jason Wong) Cold.
  • Aurora: (Played by Viva Seifert) Sun.
  • Brellina: (Played by Kate McGurgan) Rain.
  • Crystella: (Played by Abigail Canton) Snow.
  • Mirka: (Actress unknown) Fog.
  • Cyan: (Played by Ivana Horvat).
  • Nimbella: (Played by Angela Radcliffe,) Rain/thunderstorms.
  • Helios: (Played by Rodney Charles) Morning mist.
  • Florta: (Actress unknown) Light breezes.
  • Gilda: (Played by Selina Giles) Sunny intervals.

There were five variations for the Norwin, Gilda, Brellina and Nimbella idents. The WeatherGens were commissioned from London design company Tutssels by Powergen, and they were produced by Lambie-Nairn. Their flamboyant costumes and make-up were put together by the talented Carolyn Corben and Harvey Bertram-Brown of the New Renaissance company, veteran designers of clothes, sets and pop videos. The WeatherGens were massively popular with viewers and gained a cult following online. As of 2011, two children's books have been published about the WeatherGens and a website exists detailing each character, the actors, the books and the making of the idents.

[edit] Current forecasters

Years Presenter/Forecaster Notes Reference
2008–present Alex Beresford Utilised with ITV West and ITV Westcountry. [2]
1989–present Martyn Davies Utilised with ITV Meridian.
1990–present Siân Lloyd
2004–present Becky Mantin

[edit] Former forecasters

Years Presenter/Forecaster Notes Reference
2006–2008 Jo Blythe Now with ITV Granada
1992 Richard Edgar
mid 1990s Laura Greene
1996–2003 John Hammond Now with BBC Weather [3]
1989–1995 Alex Hill Now working for the Met Office
2005–2005 Robin McCallum Now with ITV London
2006–2008 Jon Mitchell Continues with ITV Yorkshire)
1993–1995 Angie Phillips BBC Newsline [4]
2001–2005 Chrissie Reidy Now with BBC South East Today
1989–1990 Trish Williamson Later became current affairs producer for BBC English Regions (died in 2007)

[edit] Regional Weather

Presenter/Forecaster Notes Reference
Amanda Houston Anglia (weekday/weekend presenter) [5]
Claire McGlasson Anglia (weekend presenter)
Kerrie Gosney Border, Tyne Tees, Yorkshire (weekend presenter)
Philippa Tomson Border, Tyne Tees (weekday presenter) [6][7]
Lucy Kite Central (weekday presenter) [8]
Emma Jesson Central, Granada (alternate weekend presenter)
Jo Blythe Central (alternate weekend presenter)
Granada (alternate weekend presenter/weekday presenter)
[9]
Fred Talbot Granada (weekday presenter) [9]
Manali Lukha London (occasional weekend presenter)
Robin McCallum London (weekday presenter) [10]
Clare Nasir London (weekend presenter)
Martyn Davies Meridian (weekend presenter)
Simon Parkin Meridian (weekday presenter) [11]
Ruth Wignall Wales (weekday presenter) [12]
James Wright Wales (weekend presenter) [12]
Alex Beresford West, Westcountry (weekday presenter) [2][13]
Bob Crampton West, Westcountry (weekday presenter) [2][13]
Jon Mitchell Yorkshire (weekday presenter) [14]
Seán Batty STV (weekday presenter)
Jo Farrow STV (freelance presenter)
Pamela Ballantine UTV (presenter)
David McGeagh UTV (presenter)
Frank Mitchell UTV (weekday presenter)
Sophia Bird Channel Television (weekday presenter)
Charlotte Smith Channel Television (presenter)

[edit] References

[edit] External links

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