Mauve

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Mauve (Mallow)
About these coordinates     Color coordinates
Hex triplet #E0B0FF
sRGBB    (r, g, b) (224, 176, 255)
CMYKH   (c, m, y, k) (12, 31, 0, 0)
HSV       (h, s, v) (276°, 31%, 100%)
Source Maerz and Paul[1]
B: Normalized to [0–255] (byte)
H: Normalized to [0–100] (hundred)
Mallow wildflower

Mauve Listeni/ˈmv/[2] (from the French form of Malva "mallow") is a pale lavender-lilac color, one of many in the range of purples. Mauve is named after the mallow flower. Another name for the color is mallow[3] with the first recorded use of mallow as a color name in English in 1611.[4]

Mauve is more grey and more blue than a pale tint of magenta would be. Many pale wildflowers called "blue" are actually mauve. Sometimes mauve can be considered a purplish pink or a pale purple. Mauve can also be described as pale violet.

Contents

Mauveine, the first aniline dye [edit]

Mauve was first named in 1856. Chemist Sir William Henry Perkin, then eighteen, was attempting to create artificial quinine. An unexpected residue caught his eye, which turned out to be the first aniline dye – specifically, Perkin's mauve or mauveine, sometimes called aniline purple. Perkin was so successful in recommending his discovery to the dyestuffs industry that his biography by Simon Garfield is titled Mauve.[5] As mauveine faded easily, our contemporary understanding of mauve is as a lighter, less saturated color than it was originally known.[6]

Variations of mauve [edit]

Rich mauve [edit]

Mauve (Crayola C.P.)
About these coordinates     Color coordinates
Hex triplet #E285FF
sRGBB    (r, g, b) (226, 133, 255)
CMYKH   (c, m, y, k) (11, 48, 0, 0)
HSV       (h, s, v) (286°, 48%, 100[7]%)
Source Crayola C.P.
B: Normalized to [0–255] (byte)
H: Normalized to [0–100] (hundred)

At right is displayed the rich tone of mauve that is called mauve in Crayola colored pencils.

French mauve (deep mauve) [edit]

Mauve (Pourpre.com)
About these coordinates     Color coordinates
Hex triplet #D473D4
sRGBB    (r, g, b) (212, 115, 212)
CMYKH   (c, m, y, k) (0, 46, 0, 17)
HSV       (h, s, v) (300°, 46%, 83[8]%)
Source Pourpre.com
B: Normalized to [0–255] (byte)
H: Normalized to [0–100] (hundred)

At right is displayed the deep tone of mauve that is called mauve in Pourpre.com, a color list widely popular in France.

Opera mauve [edit]

Opera Mauve
About these coordinates     Color coordinates
Hex triplet #B784A7
sRGBB    (r, g, b) (183, 132, 167)
CMYKH   (c, m, y, k) (12, 27, 0, 2)
HSV       (h, s, v) (276°, 20%, 62%)
Source ISCC-NBS
B: Normalized to [0–255] (byte)
H: Normalized to [0–100] (hundred)

At right is displayed the color opera mauve.

The first recorded use of opera mauve as a color name in English was in 1927.[9]

Mauve taupe [edit]

Mauve Taupe
About these coordinates     Color coordinates
Hex triplet #915F6D
sRGBB    (r, g, b) (145, 95, 109)
CMYKH   (c, m, y, k) (0, , , )
HSV       (h, s, v) (285°, 37%, 54%)
Source ISCC-NBS
B: Normalized to [0–255] (byte)
H: Normalized to [0–100] (hundred)

The color displayed at right is mauve taupe.

The first recorded use of mauve taupe as a color name in English was in 1925.[10]

See the article on taupe to see additional shades of taupe.

Old mauve [edit]

Old Mauve
About these coordinates     Color coordinates
Hex triplet #673147
sRGBB    (r, g, b) (103, 49, 71)
CMYKH   (c, m, y, k) (0, 52, 31, 60)
HSV       (h, s, v) (336°, 52%, 40[11]%)
Source ISCC NBS
B: Normalized to [0–255] (byte)
H: Normalized to [0–100] (hundred)

At right is displayed the color old mauve.

The first recorded use of old mauve as a color name in English was in 1925.[12]

The source of this color is the ISCC-NBS Dictionary of Color Names (1955)--Color dictionary used by stamp collectors to identify the colors of stamps—See sample of the color Old Mauve (Color Sample #259) displayed on indicated page: [1]

In nature [edit]

Cnidarians [edit]

  • The mauve stinger is a jellyfish that is widely distributed in all warm and temperate waters of the world's oceans.

In culture [edit]


Books and literature [edit]

Shibumi, a 1979 fiction novel written by Trevanian (a pseudonym of Rodney William Whitaker), "set in the 1970s and details the struggle between the "Mother Company", a conspiracy of energy companies that secretly controls much of the western world, and a highly-skilled assassin, Nicholaï Hel." In the novel, The Mother Company has a supercomputer called Fatboy with information on virtually everyone on the planet. People are organized by card color, the most dangerous including Hel have mauve colored cards.

Brands [edit]

  • Mauve is an Italian luxury cloths and bags brand, similar to the American brand "Coach

Decade nostalgia [edit]

  • William Henry Perkin's aniline dye mauveine allowed the widespread use of that color in fashion. By 1890, this color had become so pervasive in fashion that author Thomas Beer used it in the title of his book about the 1890s, The Mauve Decade.[13] Perkins's accidental discovery that he was able to make the color mauve chemically led him to search for ways to make other colors through chemistry.

Genomics [edit]

Television [edit]

  • In 2005, the British science fiction TV show Doctor Who, mauve is the universal color for danger (Earth is an exception).[14]
  • Television host David Letterman once stated jokingly that "you know somebody is gay if they know the difference between mauve and taupe."
  • In Malcolm in the Middle season 4 episode 16 "Academic Octathalon," Alison asked Reece "what is that color between pink and purple?" Malcolm answered, "mauve" and Alison got up and moved.
  • In Hey Arnold!, Arnold and his friends race a go-cart named the "Mauve Avenger".

Theatre [edit]

See also [edit]

References [edit]

  1. ^ The color displayed in the color box above matches the color called mauve in the 1930 book by Maerz and Paul A Dictionary of Color New York:1930 McGraw-Hill; the color "mallow" is displayed on Page 125, Plate 51, Color Sample I3 Note: It is stated in A Dictionary of Color that mallow and mauve are two different names used in English to refer to exactly the same color--the name mallow came into use in 1611 and mauve came into use as its synonym in 1856--see under the entry for each name on page 198 in the Index. See also discussion of the color Mallow (Mauve) on page 166.
  2. ^ Brians, Paul. "Mauve". Common Errors in English. Washington State University. Retrieved 2008-02-26. 
  3. ^ Maerz and Paul A Dictionary of Color New York:1930 McGraw-Hill Page 198
  4. ^ Maerz and Paul A Dictionary of Color New York:1930 McGraw-Hill Page 198; Color Sample of Mallow: Page 125 Plate 51 Color Sample I3
  5. ^ Garfield, S. (2000). Mauve: How One Man Invented a Colour That Changed the World. Faber and Faber, London, UK. ISBN 978-0-571-20197-6. 
  6. ^ http://www.straw.com/sig/dyehist.html
  7. ^ web.forret.com Color Conversion Tool set to hex code of color #E285FF (Rich Mauve):
  8. ^ web.forret.com Color Conversion Tool set to hex code of color #D473D4 (French Mauve)(Deep Mauve):
  9. ^ Maerz and Paul A Dictionary of Color New York:1930 McGraw-Hill Page 200; Color Sample Page 107 Plate 42 Color Sample H5--Opera Mauve
  10. ^ Maerz and Paul A Dictionary of Color New York:1930 McGraw-Hill Page 203; Color Sample of Mauve Taupe Page 37 Plate 7 Color Sample C8--Mauve Taupe
  11. ^ web.forret.com Color Conversion Tool set to hex code of color #673147 (Old Mauve):
  12. ^ Maerz and Paul A Dictionary of Color New York:1930 McGraw-Hill Page 200; Color Sample of Old Mauve: Page 109 Plate 46 Color Sample I5
  13. ^ Thomas Beer: The mauve decade --American life at the end of the nineteenth century, 1926, at gaslight.mtroyal.ab.ca
  14. ^ "Doctor Who", The Empty Child (2005). IMDB.