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Mavi Jeans is a brand of denim jeans founded in 1991, headquartered in Istanbul, Turkey. The company manufactures jeans for both women and men, targeting a younger age group.
Mavi has flagship stores in New York, Vancouver, Istanbul, Berlin and Frankfurt. There are 15 Mavi showrooms worldwide located in Istanbul, New York, Vancouver, Montreal, London, Frankfurt, Munich, Copenhagen, Brussels, Sydney, Zurich, Paris, Toronto, Milano and Amsterdam.
Celebrities who wear this brand of jeans include Kate Winslet and Chelsea Clinton. The newest celebrity face of the company is Adriana Lima.
The company's name derives from the fact that 'Mavi' is a Turkish word for blue. Its major factory in Çerkezköy-Tekirdağ Province