Mavshack

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Mavshack is a subscription-based Internet TV/streaming VoD service that offers Asian HD movies, music videos and TV shows to a global audience. The subscribers have access to the entire catalogue of Asian entertainment from any Internet enabled device anytime and anywhere in the world without restrictions and without commercials or other interruptions. The price of the streaming service is currently U.S.

The company was established in 2007 and is headquartered in Stockholm, Sweden. The company is listed on First North (OMX Nasdaq) with offices in Stockholm, Delhi, Los Angeles, Manila and Jakarta. It started its subscription-based digital distribution service in 2013 and is now offering a collection of over 12 000 Asian titles.

Mavshack has the largest library of premium Filipino and Indian titles in the world and the number is growing every week thanks to agreements with som major Asian content providers, including Indiacast, H Brother, VIVA Communications and Shanghai Media Group.

Today, Mavshack offers entertainment in Filipino, Hindi, Punjabi, Chinese, Indonesian, Telugu, Tamil, Kannada, Malayalam, Bengali, Gujarati and Marathi. Each subscriber selects the desired language and content, but will always have access to the entire catalogue of entertainment.

Mavshack has over 500 000 registered users today, expecting 2 millions by the end of 2014.

Mavster[edit]

A Mavster is a person who is registered to Mavshack's video streaming service ; a Mavshack fan.

History[edit]

In 2011, 24h Technologies (now renamed as Mavshack AB) and VIVA Entertainment collaborated in creating a specific platform that could stream content online. With this in mind, they created Mavshack. On September 2011, Mavshack finally launched the first-ever movie streaming of Filipino movies using Facebook as its platform. Since its launch, Mavshack has been airing free movies or concerts every week for Filipinos around the world.

Jonas Litborn (CEO and Director, 24H Technologies), Vicente Del Rosario Jr. (CEO, Viva Entertainment Inc.), Vincent Del Rosario (Executive Vice President, Viva Communications Inc.

During 2013, 24hTechnologies was renamed Mavshack AB and the web portal Mavshack.com was launched, offering Filipino content for Filipino Diasporas outside of the Philippines. By the end of the first year Mavshack had extended the offer and target group to include not only Filipinos within the Philippines, but also Chinese, Indonesian and Indian speaking people by offering Asian content from these regions as well.

Internet video streaming[edit]

Mavshack offers Internet video streaming ("Watch Instantly") of selected titles to computers running Windows, Mac OS X, and other compatible devices including tablet computers and smartphones.

The offer of Mavshack content is more or less the same regardless of the region, however a certain selection of available titles is based upon the user's IP address due to specific restrictions for certain titles from our content providers. For most users, this corresponds to the user's physical location.

Device Support[edit]

Mavshack.com supports PC, MAC, Linux, Android and IOS devices, with a minimum Internet connection of 1.5 Mbit/s.

Possibility to watch on more than once device at the same time[edit]

Users can watch up to 2 simultaneous streams from the same location (public IP address). If someone would like to watch more than two different videos at the same time they have to purchase an additional subscription.

Content Providers[edit]

In January 2014 Mavshack had signed with a total of nine Asian content providers. The company aims to cover the biggest part of different local content providers in order to provide a large range of different content to the customers.

Per Lundquist (VP Sales & Acquisitions) with H brothers in China

Chinese content providers:

  • Tsanghao Animation
  • H Brothers[5]

Indian content providers:

  • Unisys
  • Indiacast [6]
  • Rajshri Entertainment

Indonesian content providers:

  • RAPI films

Filipino content providers:

  • VIVA Communications
  • VIVA TV
  • PBO

Others:

  • Java films[7]

Partnership[edit]

Mavshack has worked with many different partners during 2013. The company strategy is to continue interesting partnerships that can give an additional value for customers. The big hit during 2013 was popstar Sarah Geronimo and the sponsorship of her perfect 10 concerts.

Jerry Lozano (Global Sales Director, Philippines) with Sarah Geronimo

External links[edit]

References[edit]