Maxus

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This article is about the commercial vehicle marque. For the media agency, see Maxus (media agency). For the sounding rocket, see Maxus (rocket).
Maxus
Maxus new logo.jpg
Product type Commercial vehicles
Owner SAIC Motor
Country China
Introduced March 2011
Markets Global
Website saicmaxus.com
A "Weststar" badged Maxus V80 on display in Kuala Lumpur

Maxus is a commercial vehicle marque owned by SAIC Motor Commercial Vehicle Co., Ltd., itself a wholly owned subsidiary of SAIC Motor.[1][2] It was launched in March 2011.[1] Sales to Australia started in 2012 under the original LDV name.[3]

Contents

[edit] Name

The name of the marque originates from the Maxus model of the defunct British commercial vehicle manufacturer LDV Group, following the acquisition of LDV's intellectual property by SAIC in 2010.[1]

[edit] History

The first Maxus product, the V80 van, was unveiled at the Auto Shanghai motor show in April 2011.[4] In the same month SAIC signed an agreement appointing the Malaysia-based WestStar group as the official distributor of the V80 for the Asia Pacific region.[5] The inauguration ceremony of the V80 was held in Shanghai on 29 June 2011.[6] The sale of Maxus vehicles in Australia began in 2012, with distribution by the Australia-based WMC Group.[7]

[edit] Products

The current Maxus range comprises just one model, the V80 light commercial van.

Maxus products currently in development include a seven-seat MPV.[8]

[edit] References

  1. ^ a b c "SAIC launched new brand Maxus for vans". China Car Times. 3 March 2011. Retrieved 3 July 2011. 
  2. ^ "SAIC plans to sell MAXUS van globally in H2". Reuters. 1 March 2011. Retrieved 3 July 2011. 
  3. ^ "V80 Cargo". LDV Vans. Retrieved 1 May 2013. 
  4. ^ Lee, Carmen (15 April 2011). "SAIC to bring resurrected MAXUS at Auto Shanghai 2011". Gasgoo. Retrieved 2011-12-14. 
  5. ^ "WestStar to distribute SAIC's Maxus van". Business Times. 5 April 2011. Retrieved 3 July 2011. 
  6. ^ "SAIC sold over 2m vehicles since start of year, halfway towards fulfilling yearly target". Gasgoo. 30 June 2011. Retrieved 3 July 2011. 
  7. ^ "SAIC Maxus And JAC Trucks: China's Big Carmakers Heading To Australia". The Motor Report. 19 March 2012. Retrieved 15 April 2012. 
  8. ^ "SAIC’s Maxus MPV Spied". China Auto Web. 28 February 2013. Retrieved 15 April 2012. 

[edit] Further reading

[edit] External links

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