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| MediaCorp Channel U |
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| Channel U logo |
| Launched |
May 6, 2001 |
| Network |
MediaCorp TV |
| Owned by |
MediaCorp |
| Picture format |
PAL 576i(SDTV) 4:3 |
| Slogan |
最精彩 (Translation: The Most Exciting) |
| Country |
 Singapore |
| Broadcast area |
Nationwide |
| Formerly called |
优频道 (from SPH MediaWorks, until January 2005) |
| Website |
u.mediacorptv.sg |
| Availability |
| Terrestrial |
| MediaCorp -Analogue |
Channel 28 (527.25 MHz) |
| Cable |
| StarHub TV |
Channel 7 |
| MediaCorp (via SCV TV socket) |
Channel 28 (527.25 MHz) |
| IPTV |
| mio TV |
Channel 7 |
MediaCorp TV Channel U (U频道; pinyin: U Pín Dào) is the second Chinese-language channel in Singapore and was inaugurated on 1 January 2005 (although it had been broadcast since 6 May 2001 under SPH Mediaworks). Taking over the channel from SPH Mediaworks as a result of the media merger, it targets the younger generations of Chinese Singaporeans as an alternative channel to the more established Channel 8.
In 2009, the station changed its post-merger slogan (带动亚洲流行, Leading Asia's Trends) to 最精彩 (Most Exciting). This slogan complements Channel 8's longtime slogan, 最亲切 (Most Endearing).
[edit] Post-Merger
In its first four year, the channel continued to show imported programmes which had been telecast while the Channel was run by SPH Mediaworks as well as screening other imported programmes, resulting in the channel having no locally-produced content except for the two news bulletins. Locally-produced programmes began airing from 1 January 2005 onwards, which included a revamp of the news bulletins, the addition of five current events programmes, and four variety programmes. Channel U's target audience consists of Singaporeans aged 15-45. Current broadcasting hours begin at 3 pm, Monday through Friday, 10 am on weekends.
TV tuner frequency 487.250 MHz
[edit] Slogans Over The Years
- 以优为先 (Putting Quality [or You] First, 6 May 2001-31 December 2004)
- 带动亚洲流行 (Leading Asia's Trends, 1 January 2005-2009)
- 最精彩 (The Most Exciting, 2009-Present)
[edit] Artists
[edit] Newscasters
Current
Left MediaCorp
To Channel 8
- Zhang Haijie 张海洁 (From SPH Channel U , Went Channel 8's 十点新闻)
- Wu Lei 吴磊 （Went Channel 8's 早安您好)
[edit] Local programmes
[edit] Current affairs
[edit] Documentary and docudrama
[edit] Lifestyle and fashion
[edit] Variety
[edit] Specials
[edit] Foreign programmes
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- 2005: Fight for Love 谈谈情练练武 (HK)
- 2005: Kung Fu Soccer 功夫足球
(from SPH MediaWorks Channel U)
- 2005: Virtues of Harmony 皆大欢喜
(from SPH MediaWorks Channel U)
- 2005: Slim Chances 我要FIT一FIT (HK)
- 2005: Shanghai Love Story 千年之恋 (2 March, CN)
- 2005: Let's Face It 无考不成冤家 (7 March, HK)
- 2005: Chronicles of the Heavenly Dragon 天龙八部 (2 April, CN)
- 2005: Golden Faith 流金岁月 (4 April, HK)
- 2005: Love At Dolphin Bay 海豚湾恋人 (6 April, TW)
- 2005: My Fair Lady 窈窕淑女 (9 May, KR)
- 2005: King of Yesterday And Tomorrow 九五至尊 (6 June, HK)
- 2006: The Three Musketeers 风尘三侠之红拂女 (20 May, TW)
- 2006: Jewel In The Palace 大长今
(encore telecast 9 September, KR)
- 2006: The Strange Tales of Liao Zhai 聊斋 (18 September, CN)
- 2006: Princess Hours 宫－野蛮王妃 (9 October, KR)
- 2009: ToGetHer 愛就宅一起 (21 February, TW)
- 2009: Boys Over Flowers (TV series) 流星花园－花样男子 (16 May, KR)
- 2009: Why Why Love 换换爱 (31 July, TW)
- 2009: You're My Destiny 命中注定我爱你 (4 August, TW)
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[edit] Variety
[edit] Education
[edit] Primetime programme line up
[edit] External links
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MediaCorp Pte Ltd |
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| Defunct |
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