Milkis
 |
|
| Type | Soft drink |
|---|---|
| Manufacturer | Lotte Chilsung |
| Country of origin | South Korea |
| Introduced | 1989 |
| Color | Various milky tones |
| Flavor | Regular, strawberry, orange, mango, apple, banana, peach, melon, pineapple |
| Related products | Chilsung Cider |
| Website | Lotte Chilsung |
Milkis (Hangul:밀키스) is a soft drink produced by Lotte Chilsung, a Korean beverage company. It combines many of the common elements of traditional carbonated beverages such as corn syrup, sugar, and carbonated water with milk to create a creamy taste; its label proclaims "New feeling of soda beverage". Milkis is available in orange, strawberry, mango, melon, banana, and classic (regular) flavors. It is a popular beverage in South Korea, and it remains widely available worldwide.[1]
Milkis launched in 1989 with a huge marketing campaign, notably with the appearance of Hong Kong movie star Chow Yun-fat in its TV commercials.[2] Chow was enjoying huge popularity from the success of the movie A Better Tomorrow and his saying the catchphrase "Saranghaeyo, Milkis!" (사랑해요, 밀키스! I love you, Milkis!) in his strong accent became a huge hit; sales soared and the catchphrase remains as one of the most popular.[2][3]
[edit] See also
[edit] References
- ^ Lotte Chilsung official site
- ^ a b (Korean) Saranghaeyo, Milkis!, Interview 365, 2007-12-17. Retrieved 2010-06-22.
- ^ (Korean) Lotte Chilsung Milkis at Daehong Communications Inc.
