Misco

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Misco
Industry Computer hardware
Headquarters Wellingborough
Website http://www.misco.co.uk/

Misco is an IT reseller, part of Systemax Inc.[1] The company operates in the United Kingdom, Germany, Italy, France, Spain, Ireland, Belgium, the Netherlands and Sweden.[2] Sales are targeted at business, education, public sector and consumer markets, with sales being made online, via telephone and mail order catalogue.

History[edit]

Misco was founded in New Jersey, USA, and ran a business of mail order sale of computer supplies and accessories. Gillette invested in Misco in 1983, taking a 40% stake, as part of a program to acquire high-growth low-risk businesses.[3] Misco established its first European subsidiary in Italy, followed by UK and West Germany in late 1985[citation needed].

In November 1987, Gillette sold the company to the British company Electrocomponents plc for the sum of £11,000,000[citation needed]. The effects of the early 1990s recession led Electrocomponents to sell Misco at a loss in early 1993[citation needed]. The buyer, Global Computer Supplies, was controlled by Systemax Inc and HCS (Global) Ltd at the time[citation needed].

In 2002, Global, now known as Systemax, began a program of restructuring. This would see its newly acquired Simply Computers business merge with Misco's UK operation in Wellingborough by 2005.[4] Also, logistics were established in a purpose-built warehouse in Greenock, Scotland. The brick-and-mortar outlets founded by Simply were gradually closed down, a symptom of consumer trends moving away from the High Street and to online[citation needed].

Misco expanded its business from 2005 onwards, winning customer satisfaction awards from PriceGrabber, a performance award from Hitwise and achieving ISIS and IDIS accreditations.[5]

In 2009, Misco announced plans for hiring remote sales agents on a work-from-home basis.[6]

External links[edit]

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