Miss Sweden

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Miss Sweden
Formation 1949-2003
Type Beauty Pageant
Headquarters Stockholm
Official language
Website Official website
This is about a beauty pageant. For the 2004 film see Miss Sweden (film).

Miss Sweden (in Swedish: Fröken Sverige), is the title of the Swedish beauty pageant, which ran from 1949 to 2003, by the female magazine VeckoRevyn and production company Strix in partnership with MTG. The competition qualified delegates to the global contests Miss World and first runner ups to Miss Universe. As the competition stopped running, it was replaced by separate pageants with various franchises.

Pageant history[edit]

The pageant has a long tradition of sending the national delegates to vacation abroad, for photos in swimsuits and evening gowns to viewers, such as Dubai (1996), Canary Islands (1997) and Barbados (2002).

Founded by Bonnier Media Group in 1948 and franchise has been in hand from 1949 until 1999 by the magazine VeckoRevyn, from 2000 to 2004 by the production company Strix. The first pageant was held in 1949 and was won by Kerstin Ringberg. This pageant has introduced models and actresses such as Anita Ekberg, Mary Stävin, Lena Olin, Jessica Folcker and Victoria Silvstedt. Many of the contestants have found notable careers in television and film, locally and in Hollywood with numerous of contracts with Universal Pictures. Some of them remain missing their maiden names.


Miss Sweden from 1951-2003. The winner went on to represent Sweden at Miss World on most occasion. When the winner is not sent, a runner-up or another delegate is sent.

Year Miss Sweden Placement
United Kingdom 1951 Kicki Håkansson Miss World 1951
United Kingdom 1952 May Louise Flodin Miss World 1952
United Kingdom 1953 Ingrid Johansson Unplaced
United Kingdom 1954 Margareta Westling Unplaced
United Kingdom 1955 Anita Åstrand 4th Runner-Up
United Kingdom 1956 Eva Bränn 4th Runner-Up
United Kingdom 1957 Ellenor Edin Unplaced
United Kingdom 1958 Harriett Margareta Wågström 3rd Runner-Up
United Kingdom 1959 Carola Håkansson Unplaced
United Kingdom 1960 Barbara Olsson Unplaced
United Kingdom 1961 Ingrid Margareta Lundquist Unplaced
United Kingdom 1962 Margareta Palin Unplaced
United Kingdom 1963 Greta Qviberg 4th Runner-Up
United Kingdom 1964 Agneta Malmberg Unplaced
United Kingdom 1965 Britt Marie Lindberg Top 15
United Kingdom 1966 Ulla Andersson Unplaced
United Kingdom 1967 Eva Englander Top 15
United Kingdom 1968 Gunilla Friden Top 15
United Kingdom 1969 Ingrid Marie Ahlin Unplaced
United Kingdom 1970 Marjorie Christal Johansson 3rd Runner-Up
United Kingdom 1971 Simonetta Kohl Top 15
United Kingdom 1972 Rita Rudolfsson Berntsson Unplaced
United Kingdom 1973 Mercy Nilsson Unplaced
United Kingdom 1974 Jill Lindquist 4th Runner-Up
United Kingdom 1975 Agneta Catharina Magnusson Unplaced
United Kingdom 1976 Anne Christine Gernandt Unplaced
United Kingdom 1977 Mary Ann Catrin Stävin Miss World 1977
United Kingdom 1978 Ossie Margareta Carlsson 1st Runner-Up
United Kingdom 1979 Ingrid Marie Säveby Unplaced
United Kingdom 1980 Kerstin Monica Jernemark Top 15
United Kingdom 1981 Carita Gustafsson Unplaced
United Kingdom 1982 Annelie Margareta Sjöberg Unplaced
United Kingdom 1983 Eva Lisa Törnquist Unplaced
United Kingdom 1984 Birgitta Madeleine Gunnarsson Unplaced
United Kingdom 1985 Anne Bolette Jill Christophersson Top 15
United Kingdom 1986 Elisabeth Marita Ulvan Unplaced
United Kingdom 1987 Karin Charlotta Trydell Unplaced
United Kingdom 1988 Cecilia Margareta Hörberg Top 15
Hong Kong 1989 Lena Berglind Unplaced
United Kingdom 1990 Daniela Maria Jessica Almen Unplaced
United States 1991 Catrin Olsson Unplaced
South Africa 1992 Ulrika Johansson Unplaced
South Africa 1993 Victoria Silvstedt Top 15
South Africa 1994 Sofia Andersson Unplaced
South Africa 1995 Jeanette Hassel Unplaced
India 1996 Åsa Johansson Unplaced
Seychelles 1997 Sofia Joelsson Unplaced
Seychelles 1998 Jessica Almenäs Unplaced
United Kingdom 1999 Jenny Louise Torsvik Unplaced
United Kingdom 2000 Ida Sofia Manneh Unplaced
South Africa 2001 Camilla Bäck Unplaced
United Kingdom 2002 Sofia Hedmark Unplaced
China 2003 Isabelle Jonsson (Disqualified)

Delegates living abroad[edit]

Pageant Delegate Location Career
1952 Anne Marie Thistler Mexico Actress
1956 Ingrid Goude USA Actress
1961 Gunilla Knutsson USA Actress, model
1970 Kristina Wayborn USA/UK Actress
1978 Cecilia Rodhe USA Sculptor
1989 Louise Drevenstam USA Vice President of Camuto Group


Edition Year Presenter Version Winner Represented Venue Voting Delegates Franchise Broadcast
44th 1992 Adam Alsing Dubai Monica Brodd Uppland vapen.svg Uppland Grand Hôtel Celebrity Panel 28 VeckoRevyn TV4
45th 1993 Yvonne Ryding Dubai Johanna Lind Östergötlands läns vapen.png Östergötland Grand Hôtel Celebrity Panel 28 VeckoRevyn TV4
46th 1994 Yvonne Ryding Dubai Domenique Forsberg Lappland vapen.svg Lappland Grand Hôtel Celebrity Panel 28 VeckoRevyn TV4
47th 1995 Martin Timell Dubai Petra Hultgren Stockholm län vapen.svg Stockholm TV4 Television Centre Celebrity Panel 28 VeckoRevyn TV4
48th 1996 Martin Timell Canary Islands Annika Duckmark Västergötland vapen.svg Västergötland Berns Entertainment Centre Celebrity Panel 28 VeckoRevyn TV4
49th 1997 Agneta Sjödin Canary Islands Victoria Lagerström Stockholm län vapen.svg Stockholm Berns Entertainment Centre Celebrity Panel 28 VeckoRevyn TV4
50th 1998 Agneta Sjödin Canary Islands Jessica Olérs Dalarna vapen.svg Dalarna Berns Entertainment Centre Celebrity Panel 28 VeckoRevyn TV4
51st 1999 Sofia Wistam Canary Islands Emma-Helena Nilsson Jämtland vapen.svg Jämtland Circus Theatre Celebrity Panel 28 VeckoRevyn TV4
52nd 2000 Sofia Wistam Canary Islands Valerie Aflalo Malmö fulla vapen.svg Malmö Circus Theatre Hot Picks & Televoting 28 VeckoRevyn TV4
53rd 2001 Lydia Cappolicchio Barbados Malin Olsson Dalarna vapen.svg Dalarna Grand Hôtel SMS & Televoting 28 Strix TV3/MTG
54th 2002 Ulrika Jonsson Barbados Malou Hansson Uppland vapen.svg Uppland Grand Hôtel SMS & Televoting 28 Strix TV3/MTG
55th 2003 Fredrik Birging Barbados Helena Stenbäck Norrbotten vapen.svg Norrbotten Grand Hôtel SMS & Televoting 28 Strix TV3/MTG

The year of 1992 was the first time the pageant was broadcast. The promoters were a commercial channel alongside a magazine released for females. The readers picked their favourites and the winner was chosen among a panel of judges. The Miss Universe pageant was shown on Swedish television for the first time ever a few months later.

In the year of 2001, winners were picked via a telephone poll. There was still an acting jury, giving suggestions over whom they might believe be potential for the Miss Universe pageant.

Last winner was crowned in early 2004, winner was Katarina Wigander and crowned by Moore! Magazine.

See also[edit]

External links[edit]