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It was introduced in 1974 as a 5w single viscosity fully synthetic motor oil advertised for use up to 25,000 miles. Later,[when?] the miles-specific recommendation was dropped and the product reformulated in other viscosities under the "Tri-Synthetic" trademark. In 2002, Mobil 1 introduced "SuperSyn" anti-wear technology, followed by Mobil 1 Extended Performance in 2005, which increased the use of this technology further. The brand now includes – along with motor oils – oil filters, Fully Synthetic grease, transmission fluids, and gear lubricants.
The brand's flagship product is Mobil 10W40 Protection Formula, a fully synthetic polyalphaolefin (PAO) engine oil. In the engine oil sector, other grades are also available.
NASCAR Cup Series driver Rusty Wallace was sponsored by Mobil from 1987. In 1991 he carried his sponsorship to Penske Racing. Jeremy Mayfield had Mobil primary sponsorship in 1998, and later Ryan Newman and Sam Hornish Jr.. Penske's IndyCar operations also had Mobil sponsorship from 1991, until the deal was ended after the 2010 season. Since 2011, Tony Stewart has carried Mobil 1 sponsorship in his Stewart-Haas Racing car. Toyota Racing Development-supported NASCAR teams also use Mobil oil. In August 2014, Mobil 1 will sponsor Stewart Haas driver Kevin Harvick in the GoBowling.com 400 at Pocono raceway
As well as sponsoring teams, the brand sponsored the German Grand Prix from 1987 to 2006 and the French Grand Prix from 1998 to 2005 . Since 2003, Mobil 1 has been the Official Lubricants of NASCAR and sponsors the Command Performance Award, which pays a monetary bonus to the highest-finishing Mobil 1 using team. Since 2002, it has been the title sponsor of the 12 Hours of Sebring. Since 2008, it has been the title sponsor of the Porsche Supercup.
Mobil from 1985 to 1993 sponsored the Peter Brock Race Teams – Holden Dealer Team and Advantage Racing in the Australian Touring Car Championship. From 1994 onwards, Mobil was the title sponsor of the Holden Racing Team. Brock from 1985 until his death, appeared in advertising for Mobil 1, including an international campaign that ran in the United States in 2000.
Mobil 1 in 2001 became the primary jersey sponsor of French Ligue 1 football side Sochaux, which was founded and is owned by the Montbéliard-based Peugeot automobile manufacturers. Sochaux has alternated in recent seasons between wearing partner brands Esso and Mobil 1 across the chest of their jerseys, favoring the latter for their 2012-13 Ligue 1 campaign.