Montréal-Matin
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Montréal-Matin ("Montreal-Morning") was a Quebec daily newspaper based in Montreal. It was published from 1930 to 1978. It was politically associated to the Conservative Party of Quebec and, afterwards, its successor the Union Nationale. It was known as L'Illustration from 1930 to 1936 and L'Illustration Nouvelle from 1936 to 1941.
It was the first French newspaper in Montreal to adopt the tabloid format. In 1964, the arrival on the market of Pierre Péladeau's Le Journal de Montréal, another tabloid similar in its target popular demographic, created a notable competition between the two. The decline of the Union nationale also brought hardship. Montréal-Matin was sold to La Presse in 1973 and folded in 1978.
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