Mullen Advertising
From Wikipedia, the free encyclopedia
Mullen is an American advertising and marketing communications agency based in Boston, Massachusetts. One of its more notable campaigns was creating the Monster.com Super Bowl commercial When I Grow Up. The agency has also earned critical acclaim for its viral film Pac-Man Puppet Show. Mullen is a four-time winner of Adweek New England Agency of the Year. Joe Grimaldi is Mullen's current CEO and Edward Boches is Mullen's current Chief Creative Officer.[citation needed]
Mullen was founded in 1970 by Jim Mullen supported by the agency's original creative director, Paul Silverman (died August 10, 2009; see [1]) and then-COO (Chief Operating Officer) Joe Grimaldi. Over the years, the company grew steadily into the 22nd largest agency in the United States. It is a leading independent brand within the Interpublic Group (IPG) of Companies. The agency provides creative, media, brand planning, direct-marketing, interactive, design, public relations and marketing-to-women services for established brands and brands in transition.
The agency is headquartered at 40 Broad Street in Boston, where it moved on June 1, 2009, following 22 years in a manor house in Wenham, Massachusetts. In addition to its headquarters, Mullen has offices in Detroit, Pittsburgh and Winston-Salem, North Carolina. Mullen has published a cookbook authored by executive chef Liz Walkowicz, a Culinary Institute of America graduate whose daily gourmet meals were profiled in U.S. News & World Report.
[edit] Clients
- Ask.com
- Computer Sciences Corporation
- Embarq
- Four Seasons Hotels and Resorts
- General Motors
- Highmark
- HSBC
- LaQuinta Inns & Suites
- LendingTree
- MassMutual
- Match.com
- Orbitz
- Panera Bread
- Stop & Shop and Giant Supermarkets
- The Stanley Works
- SunTrust
- U.S. Department of Defense
