Na Na Na (Na Na Na Na Na Na Na Na Na)

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"Na Na Na (Na Na Na Na Na Na Na Na Na)"
Single by My Chemical Romance
from the album Danger Days: The True Lives of the Fabulous Killjoys
Released September 28, 2010
Format CD
Digital download
Recorded 2010
Length 3:23
Label Reprise
Writer(s) My Chemical Romance
Producer(s) Rob Cavallo
My Chemical Romance singles chronology
"Desolation Row"
(2009)
"Na Na Na (Na Na Na Na Na Na Na Na Na)"
(2010)
"The Only Hope for Me Is You"
(2010)

"Na Na Na (Na Na Na Na Na Na Na Na Na)" is a song by American rock band My Chemical Romance. It is the second track and first single from their fourth and final studio album, Danger Days: The True Lives of the Fabulous Killjoys.

Background[edit]

According to lead vocalist Gerard Way, the band had struggled with the departure of drummer Bob Bryar and was dissatisfied with the progress of the sessions for their fourth studio album until the recording of "Na Na Na".[1] A breakthrough was achieved once the chord progressions for the song were in place, with Way explaining,

"That's the moment where we said, 'This song changes everything. We're starting over right now. We're starting it over with [producer Rob] Cavallo, and we're doing it now'. Everything up to that point had felt like we had been in this kind of stasis, and as artists, stasis really equals death. So, it was so bad, the vibe wasn't good, and then 'Na Na' happened. And then, all of a sudden, there was this real, big intensity underneath us, and it was the momentum we needed to dig deep and record another album".[1]

The song was not originally intended as a single, but due to the positive response to the album's teaser video, "Art is the Weapon", it was released and a full music video was shot.[2]

Promotion[edit]

"Na Na Na" was premiered on air September 22, 2010 via WRFF in Philadelphia, Zane Lowe on BBC Radio 1, and KROQ-FM in Los Angeles.[3] The artwork was released on the band's website the next day.[4] The song was released on September 28, 2010 in North America for purchase at online music stores and was released on November 8, 2010 in the United Kingdom.[5][6] On the day the single was released in North America, a lyric video, which primarily literally depicts the words in the song, was released on YouTube.[7] "Na Na Na" was sung in Simlish in the new Sims 3: Late Night, released on October 26, 2010.[8] The song was also made downloadable for the video game Guitar Hero: Warriors of Rock part of the Rocktober track pack that appears exclusively on Xbox 360. "Na Na Na" has been used in a transition sequence on the British topical comedy show Russell Howard's Good News on BBC Three. "Na Na Na" was the official theme song to the WWE PPV event, TLC 2010. An instrumental version of "Na Na Na" also appears in the E3 2011 trailer for the City Escape level from Sonic Adventure 2 being recycled as part of the Dreamcast era for Sonic Generations. The song was also used in an episode of Teen Wolf. As well as this, it featured in a fight scene in US program Human Target.

Music video[edit]

Development and release[edit]

The music video premiered on MTV on October 14, 2010. The video was co-directed by Roboshobo and Gerard Way and features comic book author Grant Morrison.[9] The music video was first previewed in the short trailer titled "Art is the Weapon" which was released on September 17, 2010.[10] Album opener "Look Alive, Sunshine" was included in the music video.[11] MTV posted photo previews on October 8, and a 30 second preview video on October 11.[12] On a "Making of" video, Gerard Way expressed interest in shooting a third part to the Killjoy story.

Synopsis[edit]

The video features a strangely garbed outlaw gang called the Killjoys (Gerard Way as Party Poison, Mikey Way as Kobra Kid, Ray Toro as Jet Star and Frank Iero as Fun Ghoul), who are being pursued in the badlands around Battery City by the sinister executive Korse (Morrison) of Better Living Industries (BL/ind) and his vampire-masked henchmen (the Draculoids); in between battles with Better Living, the gang are indulging in pornographic magazines, fast driving, and hacking vending machines. The Killjoys have a young girl as one of their members (portrayed by Grace Jeanette), who BL/ind is out to capture. At the end of the video, after a standoff, the Killjoys lie defeated on the ground, and Missile Kid has been captured by Korse and the Draculoids. Korse tells the Killjoys to "Keep running." The music video for later single "Sing" is a companion piece and continues the story of the Killjoys and BL/ind, it includes the lyrics "keep running" which ties it to "Na Na Na"

In an interview with the band for KROQ-FM, Gerard Way revealed that members of the band Mindless Self Indulgence appear in the video, with guitarist Steve Righ? as DJ "Dr. Death Defying", and vocalist Jimmy Urine as the "main, tall Draculoid".[13] Urine was originally intended to play the roller skater "Show Pony", but was changed to a Draculoid as he cannot skate.[2] After the video's premiere, MTV released a "Pop-Culture Cheat Sheet" listing many of the movie and TV references in the video, including films such as Blade Runner, Easy Rider Terminator 2: Judgment Day, Ultraviolet and perhaps most prominently, the "Mad Max" franchise.[14] There is also a reference to their previous album 'The Black Parade' at the 1:28 marker in the video where a half buried skeleton wearing a black marching jacket at the bottom of the screen can be seen. Similarly, in one of the "Transmissions" by Dr. Death on the band's website features a Killjoy (presumably Party Poison) searching through an abandoned room, passing by Mikey Way's Black Parade uniform from the music videos Welcome to the Black Parade and Famous Last Words, and picking up one of the skull-designed masks featured in Black Parade merchandise, before finding the MOUSEKAT mask seen in the video for Na Na Na. On a related note, the MOUSEKAT character is featured in one of BL/ind's transmissions as a Mickey Mouse-style cartoon propaganda character promoting the drugs used to keep humans under BL/ind's influence, in the fictional reality that accompanies Danger Days.

The band won Best Video at the 2011 NME Awards for this track.

Promotion and publication[edit]

Publication and dissemination of the song[edit]

The aftermath is secondary is one of the slogans that appear in the trailer Art is the Weapon.

On Friday, September 17, 2010, the band posted on its official account YouTube a trailer for the new album called "Art is the Weapon" which included snippets of Na Na Na. Originally they had not planned on filming a full video for the track or releasing it as a single but due to feedback by fans to the trailer, they changed their minds. On Wednesday, September 22, 2010, "Na Na Na" was premiered worldwide on BBC Radio 1 and KROQ.

"Na Na Na" is available for download on the game Guitar Hero: Warriors of Rock. It was included in a scene from the 2012 comedy film American Reunion. The track was released on a 7" Vinyl Record in November 2010 in Europe, then later on 16 April 2011 in America to celebrate Record Store Day.[15] The single includes the non-album track Zero Percent.[15]

Live performances[edit]

Gerard Way at a concert in August 2011

"Na na na" is used in many concerts, if not all, as the opening song repertoire in the promotional tour for the album, The World Contamination Tour as well as on tour Honda Civic Tour 2011. The band performed the song on the TV program Jimmy Kimmel Live!, on November 18, 2010, in addition to also interpret his simple "SING." A remarkable interpretation of the theme was carried out in a pre-show party football in Wembley Stadium of London (England), on October 31, 2010. The game belonged to the International Series of the American League NFL, and the teams he faced San Francisco 49ers and Denver Broncos. Gerard Way said: "It was great, because it's a song about hard drugs and blow up the world, and we were doing it literally with a marching band, cheerleaders, fireworks and party football about to begin ... was amazing, it was very subversive and brilliant. " In this presentation the band also played the single from their third album "Welcome to the Black Parade".

Uses in popular culture[edit]

An instrumental version of "Na Na Na (Na Na Na Na Na Na Na Na Na)" was featured in the Sonic Generations E3 US trailer showcasing the City Escape level. The Florida Panthers are using it as a goal song, beginning with the 2011-12 season. It is also featured in the 2012 movie American Reunion and Premium Rush. The song was also used on the trailer of Movie 43.

Critical reception[edit]

Thus far, "Na Na Na (Na Na Na Na Na Na Na Na Na)" has been met with generally positive critical enthusiasm. Spin's William Goldman described "Na Na Na" as an "in-your-face punk anthem with blistering guitar leads, an epic breakdown, and Gerard Way's sneering delivery", and added, "it's classic MCR and it's all hinged on an unforgettable, hockey-arena-filling chorus of na, na, na, na, na, nas".[16] Jason Lipshutz of Billboard called the song a "three-minute punk-rock blast" that "is a startling change of pace from My Chemical Romance's 2006 concept album The Black Parade".[17] NME's Dan Martin said the song is "rooted in the here and now, with the most simple pop song refrain rebooted as nothing less than a generational call to arms".[18] Sara D. Anderson of AOL Radio noted, "By the looks of their new single and its paired video teaser, MCR are opting for an effervescent, light-hearted sound compared to their heavier-themed efforts."[19] MTV's Chris Ryan said the song "gets right to the point, exploding out of the gate with an absolutely ferocious riff that could have been ripped right off of an old Stooges album. Singer Gerard Way sounds in fine form, going toe to toe with the guitars".[20]

Chart performance[edit]

"Na Na Na (Na Na Na Na Na Na Na Na Na)" debuted at number forty-one on the Billboard Rock Songs chart and number thirty-six on the Alternative Songs chart for the charting week dated October 9, 2010.[21] The song moved up to number nineteen on the Alternative Songs chart the next week, earning the title of Greatest Gainer.[22]

Chart (2010) Peak
position
Austrian Singles Chart[23] 71
Canadian Singles Chart[21] 70
Dutch Singles Chart[24] 86
European Hot 100[25] 69
German Singles Chart[26] 94
Billboard Japan Hot 100[21] 9
New Zealand RIANZ Singles Chart[27] 33
Portugal Singles Top 50[23] 49
Swedish Singles Top 60[28] 44
UK Singles (Official Charts Company)[29] 31
UK Rock Chart 1
U.S. Billboard Hot 100[30] 77
U.S. Billboard Alternative Songs[22] 10
U.S. Billboard Rock Songs[21] 21

Chart successions[edit]

Preceded by
"Livin' on a Prayer" by Bon Jovi
UK Rock Chart number-one single
13 November 2010 - 18 December 2010
Succeeded by
"Christmas Time (Don't Let the Bells End)" by The Darkness

Track listing[edit]

Version 1 (promotional CD)

No. Title Length
1. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (radio edit) 3:28
2. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (radio edit, with DJ intro) 3:58
3. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (single version) 3:28
4. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (with DJ intro) 3:56

Version 2 (promotional CD)

No. Title Length
1. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (radio edit) 3:25
2. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (single version) 3:23

Version 3 (digital download)

No. Title Length
1. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (single version) 3:23

Version 4 (7″ vinyl and CD)[31]

No. Title Length
1. "Na Na Na (Na Na Na Na Na Na Na Na Na)" (single version) 3:25
2. "Zero Percent"   2:47

References[edit]

  1. ^ a b Montgomery, James (2010-09-24). "My Chemical Romance Say 'Na Na Na' Saved The Band". MTV. Retrieved 2010-09-29. 
  2. ^ a b "My Chemical Romance KROQ Interview Pt. 2 of 2". KROQ-FM. 2010-09-22. Retrieved 2010-10-15. 
  3. ^ "New My Chemical Romance Music Tonight". Rock Sound. 2010-09-22. Retrieved 2010-09-23. 
  4. ^ ""Na Na Na (Na Na Na Na Na Na Na Na Na)" available for sale this Tuesday at iTunes!". Jeff Watson. 2010-09-23. Retrieved 2011-05-05. [dead link]
  5. ^ Cochrance, Greg (2010-09-23). "My Chemical Romance's Gerard Way: 'Atmosphere was bad'". Newsbeat. Retrieved 2010-09-27. 
  6. ^ "New Releases: U.K. - Forthcoming Singles". Radio1.gr. Retrieved 2010-09-27. 
  7. ^ "My Chemical Romance Release 'Na Na Na' Lyric Video". Gigwise.com. 2010-09-28. Retrieved 2010-09-29. 
  8. ^ "Sims 3 exclusive: Travie McCoy, My Chemical Romance and more sing in Simlish". Entertainment Weekly. 2010-09-17. Retrieved 2010-09-21. 
  9. ^ Montgomery, James (2010-10-08). "My Chemical Romance's 'Na Na Na' Video: Check Out On-Set Photos!". MTV. Retrieved 2010-10-10. 
  10. ^ "My Chemical Romance - Art Is The Weapon". YouTube/My Chemical Romance. 2010-09-17. Retrieved 2010-10-12. 
  11. ^ Martin, Dan (2010-09-27). "My Chemical Romance, 'Danger Days...' - First Listen". NME. Retrieved 2010-10-03. 
  12. ^ "Watch A Behind-The-Scenes Sneak Peek Of My Chemical Romance's 'Na Na Na' Video". MTV. 2010-10-11. Retrieved 2010-10-12. 
  13. ^ "Twitter Status of DrDeathDefying". 2010-09-17. Retrieved 2010-10-15. 
  14. ^ Montgomery, James (2010-10-14). "My Chemical Romance's 'Na Na Na' Video: A Pop-Culture Cheat Sheet". MTV. Retrieved 2010-10-15. 
  15. ^ a b "My Chemical Romance – Na Na Na (Vinyl)". discogs. Retrieved 2013-08-18. 
  16. ^ Goldman, William (2010-09-22). "Listen: My Chemical Romance Debut First Song!". Spin. Retrieved 2010-09-29. 
  17. ^ Lipshutz, Jason (2010-09-23). "My Chemical Romance to Release 'Danger Days' Album in November". Billboard (Nielsen Business Media, Inc.). Retrieved 2010-09-29. 
  18. ^ Martin, Dan (2010-09-28). "10 Tracks You Have To Hear This Week - My Chemical Romance, Cymbals Eat Guitars, Bjork". NME. Retrieved 2010-09-29. 
  19. ^ Anderson, Sara D. (2010-09-22). "My Chemical Romance, 'Na Na Na' - New Song". AOL Radio. Retrieved 2010-09-29. 
  20. ^ Ryan, Chris (2010-09-23). "New Song: My Chemical Romance, 'Na Na Na...'". MTV. Retrieved 2010-09-29. 
  21. ^ a b c d "Chart Highlights: Country, Dance/Club Play Songs & More". Billboard. Nielsen Business Media, Inc. 2010-09-27. Retrieved 2010-09-27. [dead link]
  22. ^ a b "Chart Highlights: Dance/Club Play, Alternative Songs & More". Billboard. Nielsen Business Media, Inc. 2010-10-04. Retrieved 2010-10-04. [dead link]
  23. ^ a b http://acharts.us/song/57654
  24. ^ dutchcharts.nl
  25. ^ http://www.billboard.com/#/charts/european-albums?tag=relcharts
  26. ^ http://www.mtv.de/charts/germany
  27. ^ charts.org.nz
  28. ^ swedishcharts.com
  29. ^ "Archive Chart" UK Singles Chart.
  30. ^ http://www.billboard.com/artist/311975/my+chemical+romance/chart?f=379
  31. ^ "My Chemical Romance: Na Na Na (Na Na Na Na N". JPC.