Natasha Yi (born March 25, 1979) is an American model and actress. She was a former Barker's Beauty. She is known for her appearance in numerous commercials and campaigns for popular brands such as Nokia, Regis Hair Salons, Pepsi, Marriott Hotels, Timberland, Target, Bud Light, Toyota, Sony, SBC and more. She has been featured and on the cover of numerous magazines including FHM, Maxim, Vanity Fair, The New York Post, Import Tuner, Playboy, Men's Fitness, Steppin' Out and many other major mainstream magazines. She is also well known as an import model and has been animated in video games such as SRS and 187 Ride or Die. Yi had minor roles in the movies Rush Hour 2, Cradle 2 the Grave, and The Rundown. She is the first Asian American to be a showcase model on the CBS daytime game show, The Price Is Right.
She was born on March 25, 1979 in a cottage near Boston, Massachusetts. In her mid-teens, the family moved back and forth between Denver, Colorado and Connecticut. She is the middle child of three daughters in a conservative Korean family.