National Business Research Institute
 |
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| National Business Research Institute | ||
|---|---|---|
| Type | Private | |
| Genre | Business Research | |
| Founded | 1982 | |
| Founder | Dr. Jan Stringer West, Ph.D. | |
| Headquarters |
USA |
|
| Key people |
Dr. Jan Stringer West, Ph.D. |
|
| Industry | Survey Research | |
| Services |
Organizational Assessment |
|
| Employees | 300+ | |
| Website | www.nbrii.com | |
COMPANY
The National Business Research Institute, abbreviated NBRI, is a global survey research and consulting organization founded in 1982 and headquartered in Addison, Texas. The firm is known for scientific psychological research, benchmarking data, and root cause analyses, specifically in the area of organizational assessment. The company conducts customer and employee satisfaction surveys, market research, and political research.
NBRI provides survey instrument design and analysis services as well as survey administration and hosting.[1] NBRI has provided research services for the gaming[2], banking, and diet[3] industries.
HISTORY
The company was founded by Organizational Psychologist, Dr. Jan Stringer West.
Over the next few decades NBRI developed standardized questions for specific surveys. In time, the company amassed a large database of responses to these standardized questions. NBRI's database includes responses from the customers and employees of approximately one third of all of the "ultimate parent" companies in the United States. The responses to these questions have been branded NBRINorms© and are used as benchmarks.
RESIDENT PSYCHOLOGISTS
NBRI employs Ph.D. Organizational Psychologists with experience in the business application of psychological research.
Resident NBRI psychologists have presented at the Oxford Round Table [4]
Dr. West's writings have been referenced by the New York Times [5] as well as other publications.
REFERENCES
- ^ GreatBrook: Online Survey Software Tools Source List
- ^ Understanding Gaming Player Development in Winners and Losers
- ^ Kiplinger: New Study Reveals Major Disparities in Costs of Weight Loss Programs
- ^ PRWeb: Dr. Cynthia Reed Presents Paper at Oxford University
- ^ NY Times: Productivity Tips at NY Times
