Mother Earth Living
|First issue||May 1999|
|Based in||Topeka, Kansas|
Acquisition and rebranding
In 2012, Ogden Publications re-branded Natural Home & Garden as Mother Earth Living after the merger with the more popular magazine The Herb Companion and re-directed the domain naturalhomeandgarden.com to motherearthliving.com.
Natural Home started out in 1999 with a much stronger focus on building new homes with alternative materials such as straw bales and adobe, and technologies such as solar power. That focus was unique and cutting-edge — and there was no shortage of material to cover. Problem was, there just weren’t enough hip readers to make a sustainable magazine. After five years of circulation that’s barely reached six digits, the painful truth is that we now must reach beyond the boundaries of the eco-conscious consumer markets (Boulder, Berkeley, and Burlington), or we simply can’t afford to make the magazine anymore. From the beginning, our overarching mission has been to bring green, healthy homes and lifestyles to a mainstream audience; we have to be more accessible.
- Robyn Griggs Lawrence, editor of Natural Home & Garden magazine, answers questions, Grist, 29 March 2005 (retrieved 28 January 2012)
- , foliomag.com 28 June 2012 (retrieved 07 November 2012)
- The Four Questions-Bryan Welch, Ogden Publications Inc., MPA - the Association of Magazine Media, 14 November 2006 (retrieved 28 January 2012)