Nicholas O'Shaughnessy
Nicholas Jackson O'Shaughnessy is Professor of Communication at Queen Mary, University of London.[1] He is a Fellow of the Royal Society for the encouragement of Arts, Manufactures and Commerce,[2] a Quondam Fellow of Hughes Hall, University of Cambridge[1] and has previously been a Professor at Keele University and Brunel University.
He was educated at Bedford School and Bedford College, University of London.[citation needed] He also holds postgraduate degrees from Cambridge University, Keble College, Oxford (where he was president of the Oxford Union debating society) and Columbia University in New York.[2]
In the 1983 general election, he stood as the Conservative candidate in Swansea East,[2] coming in third place, behind the Liberals and Labour incumbent Donald Anderson. In 1995 he wrote five reports on political communication, commissioned by the then Prime Minister John Major.[2]
O'Shaughnessy is the author of a number of books including The Phenomenon of Political Marketing (1990) and Politics and Propaganda, Weapons of Mass Seduction (2004).[2] His most recent work looks at the role of emotion in marketing and seeks understanding as to why advertising persuades.[3]
[edit] References
- ^ a b Queen Mary, University of London Staff Directory Retrieved 16 January 2008
- ^ a b c d e Nicholas O'Shaughnessy's CV Retrieved 16 January 2008
- ^ Queen Mary, University of London Staff Directory Retrieved 16 January 2008
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