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Kellogg's Nutri-Grain package design

Nutri-Grain is a brand of breakfast cereal and breakfast bar made by the Kellogg Company.

In Australia, New Zealand and South Africa, Nutri-Grain is a breakfast cereal made from corn, oats, and wheat. The pieces are shaped like rectangles with three holes in them (Australia, New Zealand). The South African cereal's pieces consist of 3 interconnected circles.

In the United States, Canada, the United Kingdom and Ireland the Nutri-Grain Bar name is used for the soft breakfast bars. Each bar contains 8 grams of grains, equivalent to half a serving out of the three recommended servings a day.


The brand was first introduced in Bankstown, a suburb of Sydney, in 1981 for a breakfast cereal consisting of flakes without added sugar.[1] There were four varieties initially (rye, corn, barley and wheat); later these were reduced to corn and wheat, and finally the corn line was completely discontinued. There are various Nutri-Grain Bars made from the breakfast cereal bonded together, available in the markets where the cereal is available. The bars became popular in the 1990s as an "on-the-go" food.

In 2013, Nutri-Grain breakfast drinks were added to the line of cereals for the Australian market.

UK products[edit]

In the UK, Nutri-Grain bars are around one-third cereals (mainly wheat-flour) and around ten per cent fruit. Breakfast bars are a similar product to the muesli bar or granola bar.

Breakfast bars[edit]

  • Apple
  • Strawberry
  • Blueberry
  • Blackberry & Apple

Elevenses bakes[edit]

  • Raisin
  • Ginger
  • Golden Oat
  • Chocolate Chip

Breakfast biscuits[edit]

  • Cereal & Milk
  • Oats & Honey
  • Fruit & Fibre

US products[edit]

Breakfast bars[edit]

  • Cherry
  • Raspberry
  • Blackberry
  • Apple Cinnamon
  • Blueberry
  • Mixed Berry
  • Strawberry
  • Strawberry Yogurt
  • Cinnamon

Australian products[edit]

Breakfast cereal[edit]

  • Nutri-Grain


  • Original
  • Choc Malt

Breakfast drinks[edit]

  • Original

Health concerns[edit]

Investigations and studies have shown that a number of breakfast cereals marketed as "healthy" can contain large amounts of sugar, and low amounts of nutrients and protein. In particular, Nutri-Grain has been proven to contain almost one-third sugar.[2][3]


  1. ^ Nutri-Grain Cereal — Mr. Retrieved October 20, 2009.
  2. ^ Miletic, Daniella (April 29, 2009). "Popular cereals fail 'good for you' test". The Age. Retrieved 16 June 2013. 
  3. ^ "Children's Breakfast Cereals". Retrieved 16 June 2013. 

External links[edit]