Oh! (Girls' Generation song)

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"Oh!"
Single by Girls' Generation
from the album Oh! & Girls' Generation II ~Girls & Peace~
A-side "Oh!"
B-side "All My Love Is for You"
Released January 25, 2010 (Korea)
September 26, 2012 (2012-09-26) (Japan)
Format CD single, digital download
Recorded 2009-2012
Genre K-pop, Electropop, bubblegum pop
Length 3:08
Label S.M. Entertainment
Universal Music
SMU
Writer(s) Kim Yeong-hu, Kim Jeong-bae, Kenzie, Kim Yeon-Jung, Nozomi Maezawa
Producer(s) Kenzie
Girls' Generation Korean singles chronology
"Chocolate Love"
(2009)
"Oh!"
(2010)
"Run Devil Run"
(2010)
Girls' Generation Japanese singles chronology
"Paparazzi"
(2012)
"Oh!"
(2012)
"All My Love Is for You"
(2012)
Music video
"Oh!" on YouTube
"Oh!" (Japanese Version) on YouTube

"Oh!" is the lead single from Oh!, the second studio album by South Korean girl group Girls' Generation. The single was digitally released on January 25, 2010[1] and came to be a huge hit song in South Korea. The group used a cheerleader concept for the song's promotional activities.[2] The song hit #1 on various charts, and won several times on the Korean music chart shows Music Bank and The Music Trend.[3] The song ranked #4 on Gaon Chart Top 10 Digital Songs of the Year[4] and it was also the second best selling single in that year, selling over 3.3 million copies. Music site Monkey3 named "Oh!" the best song in 2010.[5]

"Oh!" was remade as a Japanese song for the group's second single titled, "Oh!", from their second Japanese album Girls & Peace.. It was their fifth Japanese single. The music video for "Oh!" was released on September 14, 2012. Promotion for the single began on Hey! Hey! Hey! Music Champ. The single ranked highly among Japanese music charts, clinching the top spot on the Oricon Daily and Weekly single chart as well as the top spot on the Japanese Hot 100. The single was released with the song, "All My Love Is for You", on September 26, 2012, with an accompanying music video premiering on September 14, 2012.[6][7]

Background and release[edit]

Korean version[edit]

Kenzie, a songwriter who previously composed the group's debut single "Into the New World", also composed "Oh!".[8]

"Oh!" was released to digital music sites on January 25, 2010. The song quickly topped various digital music charts within 10 minutes of release.[1] Moreover, the song reached #1 on Gaon Music Chart[9]

Japanese version[edit]

On August 10, 2012, it was announced the group was to release their next Japanese single after the success of their previous single "Paparazzi", in the following month on September 26, 2012. The single was announced with no confirmation of title tracks, however fans were allowed to pre-order the regular, and limited editions of the single.[10] After several weeks of speculation, the single's title track, a Japanese remake of the group's popular 2010 Korean hit, "Oh!" was finally announced on September 10.[11] The accompanying music video to "Oh!" was released on September 14, 2012, along with an exclusive ringtone which was released at 5AM JST.[12]

Music video[edit]

Korean version[edit]

The group worked with long-time collaborator Rino Nakasone Razalan, whom they had previously worked on for the group's previous single, "Tell Me Your Wish (Genie)" on the choreography for "Oh!", and director Cheo Soo-hyun. A teaser video was released to various websites on January 23, 2010, causing at least one of them – Naver – to be overwhelmed by high visitor traffic.[13] The full video was released on January 27, 2010.[14] Eventually, the dance version of "Oh!" was released on S.M. Entertainment's YouTube channel. The song's official music video has gained massive popularity within the webpage, with over 65 million views as of May 2013, making it one of the most viewed K-pop videos on the site.

The girls wear specific numbers in the music video; each number was personally chosen by the members. In the story version, it is shown that they were cheerleaders for an American football team. In the middle of the video, Sooyoung mishandles an American football helmet (which if checked, shows the logo of the University of Iowa Hawkeyes) causing the computer monitor to be damaged (it was the main highlight of their "Run Devil Run" story video because when the helmet hits the monitor, it causes the Black SoShi to emerge from the monitor). At the end of the video, the girls meet the Black SoShi, their malevolent selves from a parallel universe.[15]

Japanese version[edit]

The Japanese version of "Oh!" was released on September 14, 2012. A dance version for "Oh!" was released on September 18, 2012.

The "Oh!" video shares similarities with its Korean counterpart, however, instead of being a High School oriented video, the video is shot as if the girls have now entered College, implying their growth as artists and women. The video begins with the camera panning through their College dorm, all of the members are seen reading, except for Jessica who is playing the Ukele, Hyoyeon and Seohyun who are playing Rock-paper-scissors. The camera then focuses on a cheerleading jacket with "Girls' Generation" written on it, as well as a football helmet with "GG" written on the side and a decorated cake with "Oh!" written in decorative writing. It then cuts to Tiffany, who says "Go!" and the girls quickly file out into a red-colored changing room where they begin to sing and dance. The video cuts between this and a stadium setting where the group perform as cheerleaders, as well as solo shots of each of the individual members dressed in their cheerleading uniforms. The video ends with the girls entering back into their dorm, taking off their blue cheer jackets. Taeyeon walks towards the camera with her jacket and puts the jacket over it. The final scene is the girls' empty dorm with the camera focusing on a picture on the wall of the group.

Commercial performance[edit]

"Oh!" continued the success of its predecessor and ranked highly on Japanese music charts, after ranking first on the Top Songs and Top Singles on the Japanese iTunes store, the single managed to clench the top spot on Oricon's Daily Single chart, where it sold close to 30,000 in its first day, with 29,666 copies sold.[16][17] After a strong first day of sales, the single debuted atop Oricon's Weekly Single chart, selling 66,000 copies in its first week. Despite only having a week of sales, "Oh!" managed to peak inside the top 10 at #8 on Oricon's Monthly Single chart.[18] The single managed to reach the top spot on Billboard Japan's Hot 100 and Hot Single Sales.[19][20] However, fairing less well on radio, with the single only peaking at #27 on Top Airplay chart,[21] and #38 on the Adult Contemporary Airplay chart.[22]

Promotion[edit]

Korean version[edit]

The song was first performed live on January 30, 2010 on MBC's Music Core, as part of their Comeback Stage.[23] However, there was a technical error in MBC's broadcast, with a few seconds of dead air near the end of the performance; the network was subsequently flooded with complaints.[24] The incident was then parodied on YouTube, mixing in clips of the Korean drama IRIS, receiving attention from Korean netizens.[25]

The group followed up with their second performance on The Music Trend the following day.[26]

On their first Music Bank comeback stage, they won the "K-Chart!", beating CNBLUE and 2AM while at the same time breaking the record for the most points on the chart with 23,077 points.[27]

Japanese version[edit]

The group was set to perform the single for the first time on September 24, 2012, on Fuji TV’s Hey! Hey! Hey! Music Champ, which marked their sixth appearance on the show. The group donned pink cheerleading outfits, with knee high boots for the performance of "Oh!" as well as a special performance of "Mr. Taxi".[28] The group also participated in a "Special Program" in anticipation of the single's release, with three Japanese music websites airing performances of the single across three consecutive nights; September 25, 26 and 27.[29] On September 29, the group performed "Oh!" on Count Down TV, dressed in white cheerleading uniforms.[30] The group pre-recorded a performance for NHK-TV's Music Japan prior to the single's release and was scheduled to be broadcast on September 30, however due to a typhoon, the broadcast was delayed. The performance was shown on October 6, with the group performing in blue cheerleading outfits.[31] Promotion for the single continued on Nippon Television’s “Music Lovers", where the group recorded a performance on September 25 for the show that was broadcast on October 8, 2012. The group performed "Oh!", "All My Love Is for You" and "Mr. Taxi".[32]

Track listing[edit]

Regular edition CD[33] and Digital download[34]
No. Title Writer(s) Producer(s) Length
1. "Oh!" (Japanese version) Nozomi Maezawa, Kim Jungbae, Kim Younghu, Kenzie Kenzie 3:12
2. "All My Love Is for You"   Junji Ishiwatari, Sebastian Thott, Didrik Thott, Robin Lerner Sebastian Thott 3:44
Total length:
6:57
Limited edition CD+DVD[35]
No. Title Writer(s) Producer(s) Length
1. "Oh!" (Japanese version) Nozomi Maezawa, Kim Jungbae, Kim Younghu, Kenzie Kenzie 3:12
2. "All My Love Is for You"   Junji Ishiwatari, Sebastian Thott, Didrik Thott, Robin Lerner Sebastian Thott 3:44
3. "All My Love Is for You" (music video)     4:06

Credits and personnel[edit]

Awards[edit]

Chart procession and succession[edit]

Chart Peak
position
Gaon Singles Chart[38] 1
Gaon Local Singles chart[38] 1
Gaon Monthly Singles chart[38] 1
Gaon Yearly Singles chart[38] 5

Oricon Chart[edit]

Released Oricon Chart Peak Debut Sales Sales Total Chart Run
September 26, 2012 Daily Singles Chart 1 66,253 (weekly) 84,814 8 weeks
Weekly Singles Chart[39] 1
Monthly Singles Chart 8
Yearly Singles Chart 92

Billboard Japan Charts[edit]

Chart Peak
position
Billboard Japan Adult Contemporary Airplay 14[22]
Billboard Japan Hot Top Airplay 24[21]
Billboard Japan Hot Singles Sales 1[20]
Billboard Japan Hot 100 1[19]

Sales and certifications[edit]

Provider Amount
RIAJ physical shipping certification Gold (100,000+)

Release history[edit]

Region Date Format Label
Japan September 26, 2012[33][40] Digital download, CD Universal Music
SMU
Worldwide September 26, 2012[41] Digital download Universal Music
Taiwan October 5, 2012[42] CD Universal Music Taiwan
Preceded by
"Can't Let You Go Even If I Die" (Korean: 죽어도 못 보내) by 2AM
Gaon Chart weekly number-one singles
February 6, 2010 – March 13, 2010
Succeeded by
"Run Devil Run" by Girls' Generation
Preceded by
"Can't Let You Go Even If I Die" (Korean: 죽어도 못 보내) by 2AM
Gaon Chart monthly number-one monthly singles
February 2010
Succeeded by
"Run Devil Run" by Girls' Generation

External links[edit]

References[edit]

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  2. ^ (Korean) Choi Jong-pyeon. 장동건-고소영 '5월 결혼설'…아이티 동반 방문 추진 (Jang Dong-geun–Go So-young "Wedding in May"...IT Company Interview Propulsion). SBS News. January 26, 2010. Retrieved January 26, 2010.
  3. ^ (Korean) Lee, Jeong-hyeok. 소녀시대, 지상파 순위프로그램 싹쓸이 (Girls' Generation Takes Over Charts Shows). Sports Chosun. February 21, 2010. Retrieved February 21, 2010
  4. ^ (Korean)미쓰에이, 올해 최고의 노래 등극…‘배드 걸 굿 걸’ [음원결산] (Miss this, crowned the year's best songs ... 'Bad Girl Good Girl' [Source settlement]). Nate. December 11, 2010. Retrieved December 11, 2010.
  5. ^ (Korean) 소녀시대 ‘오’ 몽키3 선정 ‘올해 최고의 노래’ Nate. December 28, 2010. Retrieved December 28, 2010.
  6. ^ "9月26日(水)発売の表題曲が「Oh!」に決定!" (in Japanese). sonejapan.net. September 10, 2012. Retrieved September 10, 2012. 
  7. ^ Akino_Makoto (September 10, 2012). "Girls’ Generation to Release Japanese Version of ‘Oh!’". soshified.com. Retrieved September 11, 2012. 
  8. ^ (Korean) Yang Ji-won. 소녀시대, 스키니진→마린룩 이어 이번엔 ‘스포티’ (Girls' Generation, from Skinny Jeans to Marine Look, Now "Sporty"). JoongAng Ilbo. January 26, 2010. Retrieved January 26, 2010.
  9. ^ (Korean) GAON Music Chart – official website, week 2001.01.31~2010.02.06
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  12. ^ Akino_Makoto (September 10, 2012). "Girls’ Generation to Release Japanese Version of ‘Oh!’". soshified.com. Retrieved September 11, 2012. 
  13. ^ (Korean) 소녀시대 ‘oh’ 티저 영상 공개, 1초만에 서버다운 ‘역시 소녀시대’ (Girls' Generation's "Oh!" Teaser Video Released, Causing Server Crash in One Second; "It's Definitely Girls' Generation"). JK News. January 25, 2010. Retrieved January 26, 2010.
  14. ^ (Korean) 소녀시대 오! (Oh!) 뮤직비디오 풀버전 공개 '상큼한 치어리더' (Girls' Generation's "Oh!" Music Video Released in Full, Showing "Lively Cheerleaders"). The Chosun Ilbo. January 27, 2010. Retrieved January 26, 2010.
  15. ^ (Korean) [하이컷 엿보기] 소녀시대 가슴에 새겨진 숫자의 뜻? ([Hayikeot glance] Girls' engraved on the chest of the number mean?). The Chosun Ilbo. February 23, 2010. Retrieved February 23, 2010.
  16. ^ ORICON STYLE編集長のTwitter 2012年9月26日の発言 on Twitter. September 26, 2012. Retrieved October 5, 2012.
  17. ^ kt01 (Sep 27, 2012). "Japanese Version of ‘Oh!’ and ‘Girls’ Generation Complete Video Collection’ Rank First on Various Charts". soshified.com. Retrieved Sep 27, 2012. 
  18. ^ "Japanese Single ‘Oh!’ Reaches Number One on Oricon’s ’10/8 Single Weekly Ranking’ Chart". soshified.com. October 2, 2012. Retrieved October 2, 2012. 
  19. ^ a b http://www.billboard-japan.com/charts/detail?a=hot100&year=2012&month=10&day=8 Retrieved on 3 October 2012.
  20. ^ a b http://www.billboard-japan.com/charts/detail?a=sales&year=2012&month=10&day=8 Retrieved on 3 October 2012.
  21. ^ a b http://www.billboard-japan.com/charts/detail?a=top_airplay&year=2012&month=10&day=8 Retrieved on 3 October 2012.
  22. ^ a b http://www.billboard-japan.com/charts/detail?a=adult_airplay&year=2012&month=10&day=8 Retrieved on 3 October 2012.
  23. ^ (Korean) 소녀시대, 30일 MBC '쇼!음악중심'에서 컴백 첫 무대 (Girls' Generation Comeback on MBC's Show! Music Core on 30th). Beta News. January 22, 2009. Retrieved January 26, 2009.
  24. ^ (Korean) (Girls ' `Oh!` Comeback `center stage' Music Broadcast accident). MK. January 30, 2010. Retrieved January 31, 2009.
  25. ^ (Korean) 소녀시대 방송사고 '아이리스' 버전 패러디, "대박" (Girls' TV thinking 'Iris' version of a parody, "Jackpot"). SportsChosun. February 1, 2009. Retrieved February 2, 2009.
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  30. ^ "CTV Gust List 9/29". tbs.co.jp. Sep 30, 2012. Retrieved December 23, 2013. 
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  32. ^ "Girls’ Generation Performs ‘Oh!’, ‘MR. TAXI’, and ‘All My Love Is For You’ on ‘Music Lovers’". soshified.com. October 8, 2012. Retrieved October 8, 2012. 
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  36. ^ (Korean) Oh M/V Won Top Buzz Music Video , Run Devil Run Ranked 6th and gee ranked 8th http://kr.promotion.yahoo.com/asiabuzz2010/?goPage=11 Oh M/V Won Top Buzz Music Video , Run Devil Run Ranked 6th and gee ranked 8th.  Missing or empty |title= (help)
  37. ^ a b (Korean) Winner List Of 25th Golden Disk Awards). Newsen.
  38. ^ a b c d (Korean) "Gaon Search – 소녀시대". Gaon. Retrieved 2011-10-16. 
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  42. ^ http://www.umusic.com.tw/album.php?id=4577