On the Run (convenience store)
On the Run is a flagship convenience store brand developed by ExxonMobil, used at Exxon and Mobil stations in the United States, and at Esso and Mobil stations internationally. Alimentation Couche-Tard acquired the On the Run trademark and franchise network in the U.S. in 2009; ExxonMobil retains full ownership of the brand in the rest of the world.
On the Run stores are described as larger and having more products than older-model convenience stores, featuring "fresh snacks, fill-in groceries, health & beauty supplies, plus quick meal options".
The name "On the Run" is used, untranslated, around the world, except in the Canadian province of Quebec, where opposition from its French-speaking population, despite government sanction, forced Exxon's local subsidiary to retain the Marché Express brand (absorbing Tigre Express).
On April 29, 2009, Canada-based convenience store company Alimentation Couche-Tard, which operates stores in the United States under the Circle K name, acquired the 450-store On the Run franchise network (the stores themselves remain with local franchisees) plus 43 ExxonMobil-owned and operated stores in the Phoenix, Arizona area. The deal did not affect On the Run locations internationally.
In August 2011, 7-Eleven announced it was acquiring 51 ExxonMobil-owned and operated On the Run locations in the Dallas/Fort Worth area; the convenience stores are to be re-branded as 7-Eleven, but will still sell Exxon-branded gasoline. Houston-area On The Run locations were rebadged either as a Timewise or Star Stop convenience store since 7-Eleven does not operate franchises in the Houston Metro area.
Some Esso filling stations in the United Kingdom feature Tesco Express stores where the site is leased to Tesco using Esso branded fuel.
Esso's convenience stores in the UK are operated by ROC UK, a subsidiary of Esso Petroleum Company Limited and ExxonMobil. ROC operates Esso's stores under the On The Run and The Snack & Shop names.
- "Couche-Tard Acquires ExxonMobil Franchised On the Run Stores". Convenience Store News. Archived from the original on 30 April 2009.
- "7-Eleven® Signs Agreement with ExxonMobil To Acquire 51 North Texas Locations". PR Newswire.