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Pakistan Software Houses Association for IT and ITES (P@SHA) is an organisation working to create functional association between IT organisations in Pakistan. [1] It works with the Government of Pakistan to develop IT friendly Environment in Pakistan. P@SHA won several Asia Pacific ICT awards and also a body which conducts ICT award in Pakistan. [2][3][4] [5] [6]

Google with the collaboration of P@SHA created a social Innovation Fund to fund technological innovation in Pakistan. [7] [8] [9] [10][11]