Chick-fil-A Bowl logo
|Previous stadiums||Grant Field (1968—1970)
Atlanta-Fulton County Stadium (1971—1991)
|Conference tie-ins||at-large teams in the College Football Playoff (2015-present)|
|Previous conference tie-ins||SEC, ACC|
|Payout||US$3,967,500 (ACC) (As of 2011[update])
US$2,932,500 (SEC) (As of 2011[update])
Peach Bowl (1968–1997)
Chick-fil-A Peach Bowl (1998–2005)
|LSU vs. Clemson (Clemson 25-24)|
|Texas A&M vs. Duke (Texas A&M 52-48)|
The Chick-fil-A Bowl, previously the Peach Bowl, is an annual college football bowl game played in Atlanta, Georgia since December 1968. The first three Peach Bowls were played at Grant Field on the Georgia Tech campus in Atlanta. Between 1971 and 1991, Atlanta-Fulton County Stadium hosted the game. Since 1992, the Georgia Dome has played host. The proposed New Falcons Stadium is planned to begin hosting the game in 2017. Seven of the first ten meetings (all but the 1968, 1971, and 1974 games) pitted an Atlantic Coast Conference team against an at-large opponent. From 1993 until 2013, the game has matched a Southeastern Conference team against one from the ACC. In 2005, the bowl hosted its first-ever matchup of top 10 ranked teams.
The game was originally created as a fund-raiser by the Lions Clubs of Georgia in 1968, but after years of lackluster attendance and revenue, the game was taken over by the Atlanta Chamber of Commerce.
Chick-fil-A, based in nearby College Park, became the title sponsor of the event with the January 1998 game. Starting with the 2006 season, Chick-fil-A assumed complete naming rights to the game in a five year, $22 million, sponsorship deal, ending almost forty years of the Peach Bowl name. A new logo was unveiled April 6, 2006.
The funds from the deal were used to increase payouts for the participating teams. In response, the ACC gave the committee the first pick of its teams after the BCS since 2006--usually the loser of the ACC Championship Game or one of the division runners-up. The bowl currently has the fifth overall selection from the SEC (including the BCS). However, the BCS has taken two SEC schools in every season since 2006, leaving the Chick-Fil-A with the sixth pick from the conference--usually one of the division runners-up. As of 2013, the bowl was sold out for 17 straight years, the second-longest streak behind only the Rose Bowl. In 2007, the Chick-fil-A Bowl became the best-attended non-BCS bowl for the previous decade.
Starting with the 2014 season, the bowl will feature College Football Playoff matchups, with the 2016, 2019, 2022, and 2025 games hosting a national semifinal, with matchups in all years selected by the playoff selection committee. It has been reported that the new playoff system will require the game's name to be changed back to Chick-fil-A Peach Bowl for consistency with the other playoff bowls. However, one bowl official says that name is only one of many options under consideration. As of January 2014, the game is still called the Chick-fil-A Bowl on its official website and the playoff system website, though the playoff site also refers it as the Atlanta Bowl on some pages.
The 2007 game was played on December 31, 2007 featuring the second Chick-fil-A/Peach Bowl matchup between #15 Clemson and #21 Auburn. Clemson lost to Auburn 23—20 in the first ever Chick-fil-A or Peach Bowl to require overtime play. With a 5.09 share (4.92 million households), the 2007 game was the highest-rated ESPN-broadcast bowl game of the 2007-2008 season as well as the highest rated in the game's history. The rating was also higher than two New Year's Day bowls, the Cotton and the Gator. In October 2009, the bowl extended the Atlantic Coast Conference contract through 2013. According to Sports Illustrated, although the bowl generated $12.3 million in profit in 2007, only $5.9 million of that was paid out to the participating schools. On December 31, 2012 the bowl set new records for viewership. The New Year’s Eve telecast – a 25-24 Clemson victory over LSU – averaged 8,557,000 viewers (a 5.6 household coverage rating), making it ESPN's most-viewed non-BCS bowl ever.
- Average margin of victory is 8.6 points in the last 20 years.
- Holds record for largest attendance in the history of the Georgia Dome: 75,406 in 2006 (Georgia vs. Virginia Tech).
- 17 straight sellouts (through 2013 Bowl).
- Highest-attended non-BCS bowl game.
- $110 million in cumulative payout.
- Two of the top six bowl game broadcast ratings in ESPN history.
- Average rating is 5.0 over the last three years (through 2006 Bowl).
All rankings are taken from the AP Poll.
|Date Played||Winning Team||Losing Team||Notes|
|December 30, 1968||LSU||31||#19 Florida State||27||notes|
|December 30, 1969||#19 West Virginia||14||South Carolina||3||notes|
|December 30, 1970||#8 Arizona State||48||North Carolina||26||notes|
|December 30, 1971||#17 Mississippi||41||Georgia Tech||18||notes|
|December 29, 1972||North Carolina State||49||#18 West Virginia||13||notes|
|December 28, 1973||Georgia||17||#18 Maryland||16||notes|
|December 28, 1974||Texas Tech||6||Vanderbilt||6||notes|
|December 31, 1975||West Virginia||13||North Carolina State||10||notes|
|December 31, 1976||Kentucky||21||#19 North Carolina||0||notes|
|December 31, 1977||North Carolina State||24||Iowa State||14||notes|
|December 25, 1978||#17 Purdue||41||Georgia Tech||21||notes|
|December 31, 1979||#19 Baylor||24||#18 Clemson||18||notes|
|January 2, 1981||#20 Miami (Florida)||20||Virginia Tech||10||notes|
|December 31, 1981||West Virginia||26||Florida||6||notes|
|December 31, 1982||Iowa||28||Tennessee||22||notes|
|December 30, 1983||Florida State||28||North Carolina||3||notes|
|December 31, 1984||Virginia||27||Purdue||24||notes|
|December 31, 1985||Army||31||Illinois||29||notes|
|December 31, 1986||Virginia Tech||25||#18 North Carolina State||24||notes|
|January 2, 1988||#17 Tennessee||27||Indiana||22||notes|
|December 31, 1988||North Carolina State||28||Iowa||23||notes|
|December 30, 1989||Syracuse||19||Georgia||18||notes|
|December 29, 1990||Auburn||27||Indiana||23||notes|
|January 1, 1992||#12 East Carolina||37||#21 North Carolina State||34||notes|
|January 2, 1993||#19 North Carolina||21||#24 Mississippi State||17||notes|
|December 31, 1993||#24 Clemson||14||Kentucky||13||notes|
|January 1, 1995||#23 North Carolina State||28||#16 Mississippi State||24||notes|
|December 30, 1995||#18 Virginia||34||Georgia||27||notes|
|December 28, 1996||#17 LSU||10||Clemson||7||notes|
|January 2, 1998||#13 Auburn||21||Clemson||17||notes|
|December 31, 1998||#19 Georgia||35||#13 Virginia||33||notes|
|December 30, 1999||#15 Mississippi State||17||Clemson||7||notes|
|December 29, 2000||LSU||28||#15 Georgia Tech||14||notes|
|December 31, 2001||North Carolina||16||Auburn||10||notes|
|December 31, 2002||#20 Maryland||30||Tennessee||3||notes|
|January 2, 2004||Clemson||27||#6 Tennessee||14||notes|
|December 31, 2004||#14 Miami (Florida)||27||#20 Florida||10||notes|
|December 30, 2005||#10 LSU||40||#9 Miami (Florida)||3||notes|
|December 30, 2006||Georgia||31||#14 Virginia Tech||24||notes|
|December 31, 2007||#22 Auburn||23||#15 Clemson||20 (OT)||notes|
|December 31, 2008||LSU||38||#14 Georgia Tech||3||notes|
|December 31, 2009||#12 Virginia Tech||37||Tennessee||14||notes|
|December 31, 2010||#23 Florida State||26||#19 South Carolina||17||notes|
|December 31, 2011||Auburn||43||Virginia||24||notes|
|December 31, 2012||#14 Clemson||25||#9 LSU||24||notes|
|December 31, 2013||#20 Texas A&M||52||#22 Duke||48||notes|
|December 30, 1968||Mike Hillman||LSU||QB|
|December 30, 1969||Ed Williams||West Virginia||FB|
|Carl Crennel||West Virginia||MG|
|December 30, 1970||Monroe Eley||Arizona State||HB|
|Junior Ah You||Arizona State||DE|
|December 30, 1971||Norris Weese||Mississippi||QB|
|December 29, 1972||Dave Buckey||North Carolina State||QB|
|George Bell||North Carolina State||DT|
|December 28, 1973||Louis Carter||Maryland||TB|
|December 28, 1974||Larry Isaac||Texas Tech||TB|
|December 31, 1975||Dan Kendra||West Virginia||QB|
|Ray Marshall||West Virginia||LB|
|December 31, 1976||Rod Stewart||Kentucky||TB|
|December 31, 1977||Johnny Evans||North Carolina State||QB|
|Richard Carter||North Carolina State||DB|
|December 25, 1978||Mark Herrmann||Purdue||QB|
|December 31, 1979||Mike Brannan||Baylor||QB|
|January 2, 1981||Jim Kelly||Miami (Fla.)||QB|
|Jim Burt||Miami (Fla.)||MG|
|December 31, 1981||Mickey Walczak||West Virginia||RB|
|Don Stemple||West Virginia||DB|
|December 31, 1982||Chuck Long||Iowa||QB|
|December 28, 1983||Eric Thomas||Florida State||QB|
|Alphonso Carreker||Florida State||DT|
|December 31, 1984||Howard Petty||Virginia||TB|
|December 31, 1985||Rob Healy||Army||QB|
|December 31, 1986||Erik Kramer||North Carolina State||QB|
|Derrick Taylor||North Carolina State||CB|
|January 2, 1988||Reggie Cobb||Tennessee||TB|
|December 31, 1988||Shane Montgomery||North Carolina State||QB|
|Michael Brooks||North Carolina State||CB|
|December 30, 1989||Michael Owens||Syracuse||RB|
|December 29, 1990||Stan White||Auburn||QB|
|January 1, 1992||Jeff Blake||East Carolina||QB|
|Robert Jones||East Carolina||LB|
|Terry Jordan||North Carolina State||QB|
|Billy Ray Haynes||North Carolina State||DB|
|January 2, 1993||Natrone Means||North Carolina||RB|
|Bracey Walker||North Carolina||DB|
|Greg Plump||Mississippi State||QB|
|Marc Woodard||Mississippi State||LB|
|December 31, 1993||Emory Smith||Clemson||RB|
|January 1, 1995||Tremayne Stephens||North Carolina State||RB|
|Damien Covington||North Carolina State||ILB|
|Carl Reeves||North Carolina State||DT|
|December 30, 1995||Tiki Barber||Virginia||RB|
|December 28, 1996||Herb Tyler||LSU||QB|
|January 2, 1998||Dameyune Craig||Auburn||QB|
|December 31, 1998||Olandis Gary||Georgia||RB|
|December 30, 1999||Wayne Madkin||Mississippi State||QB|
|December 29, 2000||Rohan Davey||LSU||QB|
|December 31, 2001||Ronald Curry||North Carolina||QB|
|Ryan Sims||North Carolina||DL|
|December 31, 2002||Scott McBrien||Maryland||QB|
|January 2, 2004||Chad Jasmin||Clemson||RB|
|December 31, 2004||Roscoe Parrish||Miami (Fla.)||WR|
|Devin Hester||Miami (Fla.)||CB|
|December 30, 2005||Matt Flynn||LSU||QB|
|Jim Morris||Miami (Fla.)||DT|
|December 30, 2006||Matthew Stafford||Georgia||QB|
|December 31, 2007||C.J. Spiller||Clemson||RB|
|December 31, 2008||Jordan Jefferson||LSU||QB|
|December 31, 2009||Ryan Williams||Virginia Tech||RB|
|Cody Grimm||Virginia Tech||LB|
|December 31, 2010||Chris Thompson||Florida State||RB|
|Greg Reid||Florida State||CB|
|December 31, 2011||Onterio McCalebb||Auburn||RB|
|December 31, 2012||Tajh Boyd||Clemson||QB|
|December 31, 2013||Johnny Manziel||Texas A&M||QB|
|Toney Hurd Jr.||Texas A&M||DB|
|2||North Carolina State||7||4-3|
Records are based on a team's conference at the time of the game (e.g. South Carolina is 0-1 as an SEC member and 0-1 as an ACC member).
|Atlantic Coast Conference||34||15||19||0||.441|
|Big Ten Conference||7||2||5||0||.286|
|Western Athletic Conference‡||1||1||0||0||1.000|
|Big Eight Conference†||1||0||1||0||.000|
|† Prior to 1996 merger of four Southwest Conference schools into the Big Eight.
‡ Conference no longer sponsors football
- "2011-2012 College Football Bowl Game Schedule". CollegeFootballPoll.com. Retrieved 2011-11-22.
- "Auburn-Clemson Match-up Gives Chick-fil-A Bowl 11th Straight Sellout". Auburn University. 2007-12-04. Retrieved 2007-12-11.
- Tim Tucker (April 24, 2013). "Atlanta lands role in College Football Playoff". Atlanta Journal-Constitutition. Retrieved October 28, 2013.
- "Chick-fil-A Bowl name to change". ESPN. April 25, 2013. Retrieved April 29, 2013.
- Tony Barnhardt (May 1, 2013). "Ain't that a Peach: Atlanta bowl has come a long way". CBSSports.com. Retrieved January 23, 2014.
- "College Football Playoff". College Football Playoff. Retrieved October 19, 2013.
- http://www.collegefootballplayoff.com/story?id=10328143 Frequently Asked Questions and Answers About the College Football Playoff Selection Committee], College Football Playoff, January 21, 2014
- "Auburn uses new spread offense, defeats Clemson for bowl win". ESPN. 2007-12-31. Retrieved 2008-01-01.
- Matthew Zemek (2008-01-01). "Burns shows how bright future is for Tigers". Fox Sports. Retrieved 2008-01-01.
- "Chick-fil-A Bowl a ratings success as game sets records". Atlanta Business Chronicle. 2008-01-08. Retrieved 2008-01-12.
- Thamel, Pete (2008-01-02). "Marquee Mismatches: Blame the System". New York Times. Retrieved 2008-01-12.
- Murphy, Austin, and Dan Wetzel, "Does It Matter?", Sports Illustrated, 15 November 2010, p. 45.
- "Viewership Increases for ESPN Bowl Games". ESPN.com. Retrieved 13 January 2013.
- "NCAA Bowls: Clemson/LSU Hits Record-High on ESPN; Music City, Liberty Bowls Down". Sports Media Watch. Retrieved 13 January 2013.
- "Company not chicken about bowl spending". Sports Business Journal. 2007-12-03.