Peardrax
| Type | soft drink |
|---|---|
| Manufacturer |
Pepsi-Cola Trinidad Bottling Company[1] (part of PepsiAmericas Caribbean Operations[2]) |
| Country of origin | United Kingdom |
| Introduced | unknown |
| Discontinued | 1988 (UK) |
| Flavour | pear |
| Related products | Cydrax |
Whiteway's Peardrax is a pear-flavoured fizzy soft drink popular in Trinidad and Tobago. It originated in the United Kingdom, and was first manufactured by Whiteway's, a now-defunct cider company founded in Whimple during the 19th century. As of 2007[update] it is bottled and distributed only by Pepsi-Cola Trinidad Bottling Company, under license since 2004 from Gaymer Cider Company.[1]
It was especially popular among some British children during the 1960s and 1970s, though not by all: Victor Lewis-Smith recalls it as "a foul, resinous, cloying, sweet beverage" without even the "saving grace" of inducing drunkenness.[1] It vanished from UK shelves in 1988, together with the apple based Cydrax, suffering from plummeting sales.[1]
Sales of the beverage continued in Trinidad and Tobago to the point that "Trinidadians and Tobagonians now see the drink as a defining part of the culture of their twin-island republic."[1] [3]
[edit] Nutritional facts per 250ml
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[edit] References
- ^ a b c d e "Vanished UK drink is toast of Caribbean". BBC. 2007-04-18. http://news.bbc.co.uk/1/hi/business/6544797.stm. Retrieved 2007-04-18.
- ^ "Form 10-K". Trinidad Express. http://www.secinfo.com/d112Q9.1c.htm. Retrieved 2004-01-03.
- ^ "Peardrax, the people's preferred drink". Trinidad Express. Archived from the original on 2007-10-10. http://web.archive.org/web/20071010190419/http://www.trinidadexpress.com/index.pl/article_business_mag?id=161139908. Retrieved 2007-05-02.