Peter Bennett (music promoter)
Following the death of Brian Epstein in 1967, he was hired as promotional manager for The Beatles and Apple Corps. His first promotion was "Hey Jude", followed by the White Album, Yellow Submarine, Abbey Road and Let It Be.
After the band's breakup, Bennett became the promotion manager for each of the four Beatles individually: John Lennon, Paul McCartney, George Harrison and Ringo Starr, as well as the original drummer Pete Best and numerous other stars. Cited by Billboard Magazine as the man who "made unknowns into stars and stars into superstars," he has the distinction of being the only promotions manager to work simultaneously with the Beatles, the Rolling Stones, Elvis, Bob Dylan, Frank Sinatra and Tony Bennett.
September 21, 22 and 23, 2007 he participated in the first annual Orillia Beatles Festival speaking about his involvement with the Beatles and little-known facts. Also at this event was Paul Saltzman, photographer of the Beatles in India with Maharishi Mahesh Yogi.
As of 2008, he was currently writing his autobiography. He died November 22, 2012 at age 77.
- Bronson, Fred (1935-05-11). "Pete Bennett, Legendary Promotion Man for Beatles, Stones, Many More, Dead at 77". Billboard.biz. Retrieved 2012-11-30.