Peters Ice Cream
Peters Ice Cream is an Australian ice cream brand developed by American expatriate Fred Peters in 1907, using his mother's recipe. The company was established in Redfern, New South Wales as the Peters' American Delicacy Company. The hub of the company, Petersville Australia Limited, in the Melbourne suburb of Mulgrave, later became the factory, which remains the production centre for most of its ice-cream products.
The company was taken over by Adelaide Steamship Company (AdSteam) in the late 1980s, and then by Pacific Dunlop (now known as Ansell) upon AdSteam's collapse. Pacific Dunlop sold its food assets in the mid-1990s, and the ice-cream division was acquired by Nestlé, which continued to market brands including Choc-Wedge, Drumstick, and Monaco Bar. In 2012, The Peters Ice Cream business, including its Mulgrave factory, was purchased by Pacific Equity Partners (PEP), with licence to produce sub-brands that were retained by Nestlé, e.g., Drumstick.
Ownership of a separate Peters Ice Cream business in Western Australia passed as part of Peters and Brownes (PB) Foods to Fonterra in 2006 and to Nestlé in 2009, giving Nestlé nationwide control of the brand. Formerly, Peters in Western Australia exported ice-creams to Japan where it was called Lady Borden, and New Zealand where it was called Tip Top. Since 2009, Peters ice-creams have been trucked into WA from Melbourne, but the former PB Balcatta factory still produces Cadbury ice cream.
- Michelides Tobacco Factory, a building which was for a while the Peters Ice Cream factory in Perth, Western Australia.
- Zig and Zag (Australian performers), a clown duo who advertised Peters Ice Cream
- Ice cream icon Peters celebrates 100 years Victoria Government press release, 28 August 2007. Accessed 22 January 2014
- Hopkins, P. Cool idea stands up to a licking. Brisbane Times, 24 August 2007.[dead link]
- Australian Through time (2004 ed.). Random House Australia. p. 170. ISBN 0 75931 002 5.
- Nestlé sells Peters Ice Cream business to Pacific Equity Partners at Nestlé official website, 29 June 2012. Accessed 22 January 2014
- PEP Acquires Nestle’s Peters Ice Cream at Deal Journal Australia, 29 June 2012. (Now part of The Wall Street Journal.) Accessed 22 January 2014
- Fonterra sells Australian ice cream business at Fonterra official site, 29 April 2009. Accessed 22 January 2014
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