Pibb Xtra

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Pibb Xtra
Type Cola
Manufacturer The Coca-Cola Company
Country of origin United States
Introduced 1972
Color Caramel
Variants Pibb Zero
Related products Dr Pepper
Dr. Thunder

Pibb Xtra (previously sold as Mr. Pibb) is a carbonated soft drink marketed by The Coca-Cola Company. As of 2009, it is sold in the Mariana Islands and the United States.

Contents

[edit] History

Introduced in June 1972 to compete against Dr Pepper[1], Mr. Pibb had a less widespread blend of flavors.

The original test markets for Mr. Pibb in 1972 were located in Waco, Texas[2] (the birthplace of Dr Pepper).

In 2001, a new flavor called Pibb Xtra has 23 flavors and was introduced with added cinnamon flavor,[3] replacing the original flavor in many parts of the US.

12 pack of Pibb Xtra.

[edit] Nutrition facts

In an 8 ounce serving of Pibb Xtra, there are 97 calories, all of which are from sugar. There are 28 mg of sodium, and 26 grams of carbohydrates.[4]

[edit] Media Influences

In 2007, Mr. Pibb was featured in the Fox television show American Dad!, in the episode A.T. the Abusive Terrestrial [5] as part of a subplot in which Stan and Francine embark on a grassroots campaign to try and stop the Mr. Pibb Corporation from shutting down the production of the Mr. Pibb soda.

[edit] Video game

In the 1990s, the marketers of Mr. Pibb distributed a video game. It featured a cartoon man similar to the cartoon used on the original Mr. Pibb can, whose mission was to escape from a school inhabited by zombies. He defeated the zombies by burping at them and he could increase his burp capacity by drinking Mr. Pibb. This video game was played through MS-DOS on a PC, and was distributed in floppy disk format (3.5" diskette) and (less common) PC CD-ROM.

[edit] References

  1. ^ Janos, Leo (1973), "Understanding Dr Pepper", Texas Monthly 1 (1 [1]) 
  2. ^ Dougherty, Philip H. (1973), "Advertising: Howdy to Mr. Pibb; Furs, Feathers, Fins Direct Mail Doings People", The New York Times (June 27): 109 
  3. ^ Coca-Cola Brand Fact Sheet - Pibb Xtra
  4. ^ http://www.thecoca-colacompany.com/mail/goodanswer/soft_drink_nutrition.pdf
  5. ^ http://www.tv.com/american-dad!/a.t.-the-abusive-terrestrial/episode/888111/summary.html
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