Cadbury Picnic
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| Cadbury Picnic | |
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| Type | Confectionery |
| Related brands | Cadbury products |
Cadbury Picnic is a chocolate bar consisting of milk chocolate and peanuts, covering chewy nougat, caramel, biscuit and puffed rice. Picnic bars are lumpy in shape. It is sold in Australia, New Zealand, Ireland and the UK. The UK version differs from the Australasian version in that it contains raisins.
A popular slogan for the Picnic, released in the early 2000s, was "Deliciously ugly". During the 1970s the Australian slogan for Picnic was "more like a banquet than a picnic". Picnic is manufactured by Cadbury UK.
In Australia, limited-edition variants Picnic Honeycomb (a Picnic bar with honeycomb pieces), Picnic Hedgehog (a picnic bar with biscuit pieces) and Picnic Rocky Road (a Picnic bar with mini marshmallows and gumdrops) have been sold in recent years.
A Picnic ice cream is also manufactured by Cadbury UK.
In April of 2009 Cadbury altered the weight of the standard Picnic bar from 50 grams down to 48.4 grams.
In the UK the bar is also available in multipacks.
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