Playskool
From Wikipedia, the free encyclopedia
| Type | Subsidiary |
|---|---|
| Founded | 1928 |
| Headquarters | Pawtucket, Rhode Island |
| Parent | Hasbro |
| Website | http://www.playskool.com |
Playskool is a toy brand owned by Hasbro. The toys are intended for children and babies who are up to five years old.
Playskool brands include:
- Boohbah
- Clipo
- Cool Crew
- Glo Friends
- Mister Frosty
- Mr. Potato Head
- Pipeworks
- Play-Doh
- Speedstars
- Star Wars Jedi Force
- Transformers Go-Bots
- VideoNow Jr.
- Weebles
- Wheel Pals
Hasbro sold the digital gaming rights various properties (including My Little Pony, Magic: The Gathering, Tonka, Playskool, and Transformers) to Infogrames for USD$100 million in 2000, buying back the rights for USD$65 million in June 2005.[1] In 1990,Playskool teamed up with Kolcraft to produce the first Playskool baby supplies, such as the first crib, the Playskool Travel Lite Crib, released in the same year.
[edit] Slogans
- Feeling good about the Playskool years (1985-1992)
- What will they think of next? (1992-1997)
- Wanna play with us? (1997-1999)
- Come and Discover (2000-2001)
- Here I Come World (2001-2002)
- Playskool Plays Kool (2002-2004)
- Let's Play! (2004-2007)
- believe in PLAY (2007-present)
[edit] References
- ^ "Hasbro requires digital gaming rights Infogames for $65 million", Hasbro press release, 9 June 2005.

