||This article needs additional citations for verification. (July 2009)|
|City of Pleasanton|
|— City —|
|Motto: The City of Planned Progress|
|Alameda County, California.|
|Incorporated||June 18, 1894|
|• Mayor||Jerry Thorne|
|• State Senate||Mark DeSaulnier (D)|
|• State Assembly||Joan Buchanan (D)|
|• U. S. Congress||Eric Swalwell (D)|
|• Total||24.266 sq mi (62.847 km2)|
|• Land||24.113 sq mi (62.452 km2)|
|• Water||0.153 sq mi (0.395 km2) 0.63%|
|Elevation||351 ft (107 m)|
|Population (2010 census)|
|• Density||2,900/sq mi ( 1,100/km2)|
|Time zone||PST (UTC-8)|
|• Summer (DST)||PDT (UTC-7)|
|ZIP codes||94566, 94568, 94588|
|GNIS feature IDs||277578, 2411441|
Pleasanton is a city in Alameda County, California, incorporated in 1894. It is a suburb in the San Francisco Bay Area located about 25 miles (40 km) east of Oakland, and 6 miles (9.7 km) west of Livermore. The population was 70,285 at the 2010 census. In 2005 and 2007, Pleasanton was ranked the wealthiest middle-sized city in the United States by the Census Bureau. Pleasanton is home to the headquarters of Safeway Inc., Blackhawk Network, and Ross Stores. Although Oakland is the Alameda County seat, a few county offices and a courthouse are located in Pleasanton. Additionally, the main county jail is in the neighboring city of Dublin. The Alameda County Fairgrounds are located in Pleasanton and are held during the last week of June and the first week of July. Pleasanton Ridge Regional Park is located on the west side of town.
Before the establishment of Pleasanton, in the 1850s, an earlier settlement, called Alisal was there. It was located on the lands of the Rancho Santa Rita near the site of an Indian ranchera, around the Francisco Solano Alviso Adobe, called El Alisal (The Sycamores), one of the earliest houses built in the valley in 1844. It is still standing and serves as the centerpiece of the Alviso Adobe Community Park. Alisal, nicknamed "The Most Desperate Town in the West", was one of the settlements located along La Vereda del Monte that was a haunt and refuge of bandits and desperados in the era following the beginning of the California Gold Rush. Main Street shootouts were not uncommon. Banditos such as Claudio Feliz and Joaquin Murrieta would ambush prospectors on their way back from the gold rush fields and then seek refuge in Alisal. In the 1860s Procopio, Narciso Bojorques and others took refuge there.
Pleasanton is located on the Rancho Valle de San José Mexican land grant and was founded by John W. Kottinger, an Alameda County justice of the peace, and named after his friend, Union army cavalry Major General Alfred Pleasonton. A typographical error by a U.S. Postal Service employee apparently led to the current spelling.
The reputation it had gained from its days as Alisal passed and in 1917, Pleasanton became the backdrop for the film Rebecca of Sunnybrook Farm, which starred Mary Pickford. The town was once home to Phoebe Apperson Hearst, who lived in a 50-room mansion on a 2,000 acres (8.1 km2) estate, now the site of Castlewood Country Club.
Pleasanton is located at  and is adjacent to Hayward, Livermore, and Dublin. According to the United States Census Bureau, the city has a total area of 24.3 square miles (63 km2), of which, 24.1 square miles (62 km2) of it is land and 0.2 square miles (0.52 km2) of it (0.63%) is water. On the east side of town on Stanley Blvd. near the Livermore border is Shadow Cliffs Regional Park, a lake that holds swimming, fishing, boating, and a waterslide. On the west side is the Pleasanton Ridge with the two parks Pleasanton Ridge and Augustin Bernal Park. Much of Pleasanton is drained by the Arroyo del Valle and Arroyo Mocho watercourses. Pleasanton lies along the route of the historic First Transcontinental Railroad.(37.672530, -121.882517)
The highest recorded temperature was 115 °F (46.1 °C) in 1950. The lowest recorded temperature was 17 °F (-8.3 °C) in 1990.
|Climate data for Pleasanton, California|
|Record high °F (°C)||75
|Average high °F (°C)||58
|Average low °F (°C)||37
|Record low °F (°C)||17
|Precipitation inches (mm)||2.99
|Source: The Weather Channel|
Because of the preservation of Pleasanton's historic downtown area, many examples of architectural styles dating back to the mid-19th century exist. Buildings in Gothic Revival, Pioneer, Italianate, Commercial Italianate, Colonial Revival, and Queen Anne styles can be found within walking distance of each other.
One of the icons of downtown Pleasanton is the Kolln Hardware building, located at 600 Main Street. It is designed in the Commercial Italianate style, but the prominent five-sided corner tower and a few other features are indicative of the Colonial Revival style. The structure mixes in a little bit of Queen Anne design in the tower and gable. This building was built in 1890 and has always housed a hardware store, first by the Lewis Brothers, then Cruikshank and Kolln. The hardware store has been known as Kolln Hardware since 1933. In 2004, the Kolln Hardware business shut its doors. Bud Cornett, a Pleasanton developer, purchased the landmark and has invested in its renovation and earthquake retrofit. After more than 100 years serving the community as a hardware store, Comerica Bank has taken over the space.
La Hacienda del Pozo de Verona (The House of the Wellhead of Verona) was another Pleasanton landmark that was destroyed by a fire in 1969. Construction was originally started by architect A.C. Schweinfurth for William Randolph Hearst in the 1890s. Phoebe Apperson Hearst had the hacienda remodeled and expanded by architect Julia Morgan for use as her primary residence after her husband died. The estate was built upon a 453-acre (1.83 km2) rancheria obtained in 1886 by George Hearst, who intended to use the location for a race horse farm. The name was inspired by the circular, carved marble wellhead purchased by Phoebe and William in Verona, Italy and installed in the middle of the courtyard. The hacienda was the only female-owned estate to be mentioned in Porter Garnett's Stately Homes of California. The architecture of the hacienda has been called California Mission style by various sources. The original architect used the term "provincial Spanish Renaissance", while Garnett wrote it would be more accurately called "Hispano-Moresque". Moorish influence was found throughout the estate, such as in the guardhouses which stood on either side of the courtyard entrance. The hacienda was topped by imported red Spanish tiles and had undecorated walls of white stucco. After Phoebe's death in 1919, William had the wellhead and other furniture and objects moved to Hearst Castle at San Simeon and sold the estate.
Events and festivals 
Pleasanton continues to maintain a small town flavor with regular events for the community. Every Saturday morning a farmers' market sets up on Angela, off Main Street. There are several parades during the year, commemorating Christmas, Memorial Day, and Veterans Day, as well as kicking off the beginning of the Alameda County Fair and soccer season.
First Wednesday 
The Pleasanton Downtown Association organizes the popular First Wednesday celebrations from May through September. On every first Wednesday of those summery months, Main Street is blocked to traffic and adopts a street fair atmosphere. Each First Wednesday celebration is given a different theme and planned with related activities. Typically the first theme is Cinco de Mayo since May is the first month for these street parties. At this local event, businesses and organizations from downtown and around the Tri-Valley set up booths in the center of the street. A local band performs in the Round Table Pizza parking lot, which is closed off for dancing. The parking lot is also set up as a beergarden, with beer and wine available for consumption.
Friday Concerts in the Park 
Another Pleasanton Downtown Association tradition is the Friday Concerts in the Park series. Every Friday from June until September the PDA schedules different local bands to perform in the evenings at the Lions' Wayside Park off of First Street. The events are free of charge and draw a crowd. Locals will start laying out blankets in the park on Friday mornings as a way to reserve a spot.
The Alameda County Fair runs annually at the Fairgrounds in Pleasanton, which includes many rides and as well as horse races. Many car shows are held at the Fairgrounds during the fair's off-season, and California's largest Scottish Highland Games are held there annually.
Firehouse Arts Center 
The Firehouse Arts Center, opened in 2010, is a center of culture and art for Pleasanton. It features a 227-seat theater, the Harrington art gallery, and classrooms for art and drama. It is also home to the critically acclaimed teen improv comedy troupe, Creatures of Impulse.
||This section needs additional citations for verification. (July 2009)|
Pleasanton experienced a major economic boom starting in the early 1980s, largely associated with the development of a number of business parks, the largest of which is the Hacienda Business Park. These host a number of campus-like clusters of low-rise and medium-rise office buildings. Pleasanton has been successful in attracting a number of corporate headquarters, such as those of Safeway, Thoratec, Simpson Manufacturing, The Cooper Companies, Shaklee, and Ross Stores. Despite an increase in office space vacancy rates in 2000–2004, economic development has remained strong through the middle of the decade.
Pleasanton was also the headquarters of the former PeopleSoft, Inc. (which was acquired by Oracle Corporation), Documentum (which was acquired by EMC Corporation), E-Loan (which was acquired by Popular), Spreckels Sugar Company (which was acquired by Imperial Holly) and the home loan operation of Providian (which was acquired by Washington Mutual, itself later acquired by JPMorgan Chase). Oracle maintains the former Peoplesoft campus as a major division and is the third-largest employer in Pleasanton, behind Safeway and Kaiser Permanente. In addition, Pleasanton is the site of a large AT&T campus.
Other companies with major operations in Pleasanton include Hitachi High Technologies America, Inc., Cisco Systems, Sage Software (Accpac, etc.), CooperVision, Clorox, Fireside Bank (closed in 2012), Roche, BMC Software, Applied Biosystems, EMC Corporation, Portrait Displays, Inc. and Symantec.
In the retailing field, Pleasanton has one major regional mall (Stoneridge Shopping Center) and a number of other shopping centers. Most national and regional retailers have a Pleasanton location; besides the anchor tenants Nordstrom, Macy's, Sears, and JC Penney at Stoneridge, notable large stores elsewhere in the city include Home Depot, Wal-Mart, Kohl's, and Borders Books (closed in 2011).
In addition to the business parks and retail centers, Pleasanton is known for its lively downtown, which is home to a number of fine-dining, casual, and ethnic restaurants, specialty retailers, and service businesses. A redesign of Main Street in the 1990s emphasized pedestrian traffic and outdoor dining.
According to the latest U.S. Census information, Pleasanton is the wealthiest midsize city in the nation. In 2005, the median household income in Pleasanton was $101,022, the highest income for any city with a population between 65,000 and 249,999 people. Similarly, for 2007, the median household income rose to $113,345, also the highest in the category.
According to the Bay East Association of Realtors, the median price of a detached single family home is $665,000 as of April 2009.
Top employers 
According to the City's 2010 Comprehensive Annual Financial Report, the top employers in the city are:
|#||Employer||# of Employees|
|4||Pleasanton Unified School District||1,185|
|5||Valley Care Medical Center||1,048|
|6||State Compensation Insurance Fund||650|
|8||Roche Molecular Diagnostics||422|
|9||City of Pleasanton||419|
|10||Hendrick Automotive Group||405|
The 2010 United States Census reported that Pleasanton had a population of 70,285. The population density was 2,896.5 people per square mile (1,118.4/km²). The racial makeup of Pleasanton was 47,058 (67.0%) White, 1,190 (1.7%) African American, 226 (0.3%) Native American, 16,322 (23.2%) Asian, 134 (0.2%) Pacific Islander, 2,002 (2.8%) from other races, and 3,353 (4.8%) from two or more races. Hispanic or Latino of any race were 7,264 persons (10.3%).
The Census reported that 69,829 people (99.4% of the population) lived in households, 320 (0.5%) lived in non-institutionalized group quarters, and 136 (0.2%) were institutionalized.
There were 25,245 households, out of which 10,785 (42.7%) had children under the age of 18 living in them, 16,206 (64.2%) were opposite-sex married couples living together, 2,024 (8.0%) had a female householder with no husband present, 948 (3.8%) had a male householder with no wife present. There were 887 (3.5%) unmarried opposite-sex partnerships, and 156 (0.6%) same-sex married couples or partnerships. 4,860 households (19.3%) were made up of individuals and 1,853 (7.3%) had someone living alone who was 65 years of age or older. The average household size was 2.77. There were 19,178 families (76.0% of all households); the average family size was 3.20.
The population was spread out with 19,024 people (27.1%) under the age of 18, 4,378 people (6.2%) aged 18 to 24, 17,257 people (24.6%) aged 25 to 44, 21,965 people (31.3%) aged 45 to 64, and 7,661 people (10.9%) who were 65 years of age or older. The median age was 40.5 years. For every 100 females there were 96.1 males. For every 100 females age 18 and over, there were 93.0 males.
There were 26,053 housing units at an average density of 1,073.7 per square mile (414.5/km²), of which 17,891 (70.9%) were owner-occupied, and 7,354 (29.1%) were occupied by renters. The homeowner vacancy rate was 0.9%; the rental vacancy rate was 4.1%. 51,839 people (73.8% of the population) lived in owner-occupied housing units and 17,990 people (25.6%) lived in rental housing units.
INCOME AND BENEFITS (IN 2011 INFLATION-ADJUSTED DOLLARS) Total households 24,222 +/-471 24,222 (X) Less than $10,000 630 +/-160 2.6% +/-0.7 $10,000 to $14,999 378 +/-119 1.6% +/-0.5 $15,000 to $24,999 872 +/-171 3.6% +/-0.7 $25,000 to $34,999 1,009 +/-229 4.2% +/-0.9 $35,000 to $49,999 1,471 +/-287 6.1% +/-1.2 $50,000 to $74,999 2,832 +/-363 11.7% +/-1.5 $75,000 to $99,999 2,799 +/-319 11.6% +/-1.3 $100,000 to $149,999 5,547 +/-334 22.9% +/-1.3 $150,000 to $199,999 3,590 +/-374 14.8% +/-1.5 $200,000 or more 5,094 +/-379 21.0% +/-1.6 Median household income (dollars) 118,713 +/-3,195 (X) (X) Mean household income (dollars) 143,045 +/-4,622 (X) (X)
With earnings 20,764 +/-445 85.7% +/-1.1 Mean earnings (dollars) 144,980 +/-5,094 (X) (X) With Social Security 4,959 +/-284 20.5% +/-1.1 Mean Social Security income (dollars) 18,109 +/-731 (X) (X) With retirement income 4,062 +/-287 16.8% +/-1.1 Mean retirement income (dollars) 34,239 +/-3,301 (X) (X)
With Supplemental Security Income 342 +/-98 1.4% +/-0.4 Mean Supplemental Security Income (dollars) 11,703 +/-1,964 (X) (X) With cash public assistance income 294 +/-80 1.2% +/-0.3 Mean cash public assistance income (dollars) 5,006 +/-1,459 (X) (X) With Food Stamp/SNAP benefits in the past 12 months 234 +/-120 1.0% +/-0.5
Families 18,670 +/-396 18,670 (X) Less than $10,000 344 +/-150 1.8% +/-0.8 $10,000 to $14,999 163 +/-87 0.9% +/-0.5 $15,000 to $24,999 338 +/-128 1.8% +/-0.7 $25,000 to $34,999 505 +/-172 2.7% +/-0.9 $35,000 to $49,999 1,054 +/-222 5.6% +/-1.2 $50,000 to $74,999 1,752 +/-242 9.4% +/-1.3 $75,000 to $99,999 1,887 +/-246 10.1% +/-1.3 $100,000 to $149,999 4,465 +/-307 23.9% +/-1.6 $150,000 to $199,999 3,286 +/-328 17.6% +/-1.7 $200,000 or more 4,876 +/-388 26.1% +/-2.1 Median family income (dollars) 136,464 +/-3,714 (X) (X) Mean family income (dollars) 161,511 +/-5,816 (X) (X)
Per capita income (dollars) 50,745 +/-1,698 (X) (X)
Nonfamily households 5,552 +/-525 5,552 (X) Median nonfamily income (dollars) 65,750 +/-5,741 (X) (X) Mean nonfamily income (dollars) 73,915 +/-5,094 (X) (X)
Median earnings for workers (dollars) 60,063 +/-3,862 (X) (X) Median earnings for male full-time, year-round workers (dollars) 102,263 +/-4,678 (X) (X) Median earnings for female full-time, year-round workers (dollars) 63,655 +/-4,336 (X) (X)
The City of Pleasanton operates under a council-manager form of municipal government. The Council consists of four elected at-large representatives and one directly elected mayor. The Councilors are each elected to a four-year term while the Mayor serves a two-year term. Council and mayoral elections are non-partisan. The Vice Mayor is appointed each year by the City Council.
The City Council consists of: Jerry Thorne (Mayor), Cheryl Cook-Kallio (Vice Mayor), Karla Brown, and Jerry Pentin. The City Manager is Nelson Fialho. Pleasanton will hold a special election in May 2013 to fill the council seat recently vacated by Jerry Thorne, who was elected mayor.
In the state legislature Pleasanton is in the 7th Senate District, represented by Democrat Mark DeSaulnier, and the 16th Assembly District, represented by Democrat Joan Buchanan. Federally, Pleasanton is in California's 15th congressional district, represented by Democrat Eric Swalwell.
Pleasanton has the second highest percentage of registered Republicans of any of the incorporated cities in Alameda County (just behind Livermore), yet it still maintains a Democratic plurality. 32.1% of its 42,485 registered voters are Republicans, while 38.4% are Democrats, and 20.7% are Decline to State voters.
Pleasanton is situated at the crossroads of two major Interstate Highways, I-580 and I-680, which mirror the prehistoric crossroutes of Native American tribes who used the precursor paths as major trading routes. This fact was first discovered with the excavations for Hacienda Business Park, revealing significant tribal artifacts and human skeletal remains.
Public transit 
The eastern terminus of the Bay Area Rapid Transit (BART) commuter train system's Dublin/Pleasanton - Daly City Line is located in Pleasanton. Another station, the West Dublin/Pleasanton station, is located just west of the I-680 interchange.
Pleasanton's two comprehensive high schools, Amador Valley and Foothill, are ranked by Newsweek among the top 400 high schools in the nation. There are also two continuation high schools: Village and Horizon; the latter is for school age mothers and young fathers. There are a number of private schools in Pleasanton, including Stratford School and Hacienda School.
Elementary schools 
- Public: Alisal, Donlon, Fairlands, Hearst, Lydiksen, Mohr, Valley View, Vintage Hills, Walnut Grove
- Private: Hacienda, Stratford
Middle schools 
High schools 
- Public Comprehensive: Amador Valley High School, Foothill High School
- Public Alternative: Horizon High School, Village High School
Notable people 
||This section needs additional citations for verification. (December 2012)|
- Brandon Crawford, professional baseball player in the MLB
- Paula Creamer, professional golfer
- Phoebe Hearst, philanthropist, feminist and suffragist
- Walter S. Johnson, businessman and philanthropist
- Randal J. Kirk, businessman
- John Madden, football coach and sportscaster
- Keith Millard, former American football defensive tackle in the NFL 
- Jerry McNerney, US Congressman
- Scott Perry, professional football player
- Jim Trimingham, former mayor and one of Stanford University's Immortal 21
- Gabrielle Union, film and television actress
Sister cities 
See also 
- Bernal Subbasin
- Livermore Pleasanton Fire Department
- Pleasanton Fault
- Pleasanton Public Library
- Rancho Santa Rita (Pacheco)
- "California Cities by Incorporation Date" (Word). California Association of Local Agency Formation Commissions. Retrieved March 27, 2013.
- "Mayor and City Council". City of Pleasanton. Retrieved March 18, 2013.
- "Senators". State of California. Retrieved March 18, 2013.
- "Members Assembly". State of California. Retrieved March 18, 2013.
- "California's 15th Congressional District - Representatives & District Map". Civic Impulse, LLC. Retrieved March 9, 2013.
- U.S. Census
- "Pleasanton". Geographic Names Information System, U.S. Geological Survey.
- Kazmi, Sophia (August 29, 2006). "A Pleasanton surprise: richest midsize city". Contra Costa Times. Retrieved 2008-02-07.
- O'Brien, Matt (August 26, 2008). "East Bay incomes higher, but poverty rates not going down". Contra Costa Times. Retrieved 2008-08-30.
- "Best Places to Live: #63". Money. August 2010.
- Bruner, Jon (2009-03-25). "Americans' Top Hometown Spots". Forbes.
- Francisco Solano Alviso Adobe, California State Historic Marker Number 510, The Historical Marker Database, accessed January 6, 2012
- "Hacienda del Pozo de Verona". Foundations of Anthropology at the University of California. The Bancroft Library, UC Berkeley. Retrieved 2007-07-12.
- "US Gazetteer files: 2010, 2000, and 1990". United States Census Bureau. 2011-02-12. Retrieved 2011-04-23.
- "Monthly Averages for Pleasanton, California (94566)" (Table). The Weather Channel Interactive. Retrieved 2008-04-24.
- Bing, Jeb (July 21, 2006). "Restoration Kolln Hardware". The Pleasanton Weekly. Retrieved 2008-04-25
- Bing, Jeb (February 8, 2008). "Business is booming in city's downtown". Retrieved 2008-04-25
- Wainwright, Mary-Jo; Museum on Main (2007). Pleasanton. Images of America. Arcadia Publishing. p. 69. ISBN 978-0-7385-4761-9
- Cockburn, Alexander. Ranch, my foot; it's a castle. The Drawbridge. Retrieved 2008-04-26
- Garnett, Porter (1915). "3". Stately Homes of California. Little, Brown, and Company
- Wainwright, Mary-Jo; Museum on Main (2007). Pleasanton. Images of America. Arcadia Publishing. p. 72. ISBN 978-0-7385-4761-9
- "Pleasanton Weekly Pleasanton Weekly: First Wednesday street parties are back (April 28, 2006)". Pleasantonweekly.com. 2006-04-28. Retrieved 2009-08-01.
- Guyon, Rebecca. "Friday Concerts in the Park start tonight". Retrieved 5-7-2008
- "Housing Statistics". Retrieved 2009-05-22
- City of Pleasanton CAFR
- All data are derived from the United States Census Bureau reports from the 2010 United States Census, and are accessible on-line here. The data on unmarried partnerships and same-sex married couples are from the Census report DEC_10_SF1_PCT15. All other housing and population data are from Census report DEC_10_DP_DPDP1. Both reports are viewable online or downloadable in a zip file containing a comma-delimited data file. The area data, from which densities are calculated, are available on-line here. Percentage totals may not add to 100% due to rounding. The Census Bureau defines families as a household containing one or more people related to the householder by birth, opposite-sex marriage, or adoption. People living in group quarters are tabulated by the Census Bureau as neither owners nor renters. For further details, see the text files accompanying the data files containing the Census reports mentioned above.
- http://www.bayareacensus.ca.gov "Demographic Profile Bay Area Census".
- Gary Deghi, C. Michael Hogan, George W. Ball, Miley Holman et al., Environmental Assessment for Hacienda Business Park/ General Plan amendment, prepared for the City of Pleasanton by Earth Metrics Inc. (1984)
- Wainwright, Mary-Jo; Museum on Main (2007). Pleasanton. Images of America. Arcadia Publishing. p. 124. ISBN 978-0-7385-4761-9
- "America's Top Public High Schools, 2007 list". Newsweek (The Washington Post Company). Retrieved 2008-01-23.
- "Keith Millard". daabaseFootball.com. Retrieved December 3, 2012.
- "Scott Endecott Perry". Pro-Football-Reference.com. Retrieved December 3, 2012.
- "Pleasanton - Blairgowrie - Fergus Sister City Organization". Retrieved 2007-02-04.
- "Pleasanton/Tulancingo Sister City Association". Retrieved 2007-02-04.
- Pleasanton: Being a self-conducted tour of the major commercial and residential architectural styles prevalent before 1910, compiled by the Amador-Livermore Valley Historical Society Museum for the edification of Pleasanton's residents and its visitors. The Amador-Livermore Valley Historical Society
- Hagemann, Herbert L., Jr. (1993). A History of the City of Pleasanton. The Amador-Livermore Valley Historical Society
- Wainwright, Mary-Jo; The Museum on Main (2007). Pleasanton. Images of America. Arcadia Publishing. ISBN 978-0-7385-4761-9
- U.S. Geological Survey Geographic Names Information System: Pleasanton, California
- Best Places to Live. (2010, August). In CNN. Retrieved November 30, 2010
|Wikimedia Commons has media related to: Pleasanton, California|
- Official website
- Alameda County Fairgrounds
- Tri-Valley Community Television (TV30)
- 101.7 KKIQ
- Pleasanton Weekly
- Tri-Valley Herald Online Edition
- Contra Costa Times (parent of Valley Times)
- Pleasanton Patch, local newspaper