Pop-up restaurant

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Pop-up restaurants, also called supper clubs, are temporary restaurants. These restaurants often operate from a private home, former factory, or similar and during festivals.

Description[edit]

Pop-up restaurants have been popular since the 2000s in Britain and Australia but they are not a new phenomenon. Pop-up restaurants have existed in the United States and Cuba.[1] Diners typically make use of social media, such as the blogosphere and Twitter, to follow the movement of these restaurants and make online reservations.[2]

Pop-up restaurants, like food trucks, are an effective way for young professionals to gain exposure of their skills in the field of hospitality as they seek investors and attention pursuant to opening a restaurant or another culinary concept.[3]

Pop-up restaurants have been hailed as useful for younger chefs, allowing them to utilize underused kitchen facilities and "experiment without the risk of bankruptcy".[2] By 2013, this restaurant style had gained steam and prevalence in larger cities thanks in part to crowd-funding efforts that offered the short-term capital needed to fund start-up costs.[4]

Notable entrepreneurs, chefs, and restaurateurs have opened pop-up restaurants:

Restaurant Day[edit]

Differently from traditional pop-up restaurants, which tend to financially support their restaurateurs as means of profit or living, the Restaurant Day event (Finnish: Ravintolapäivä) invites people to put up their own restaurants, cafés and bars for one day only. Founded by Timo Santala, Olli Sirén and Antti Tuomola in Helsinki, Finland, in 2011, the movement is intended to promote and celebrate food culture.[14]

Restaurant Day takes place worldwide four times a year, and over 3600 one-day restaurants by estimated 12 000+ restaurateurs have catered for estimated 180 000+ customers in the past Restaurant Days.

21 May 2011: 45 restaurants, 13 cities

18 August 2011: 190 restaurants, 30+ cities, 4 countries

19 November 2011: 287 restaurants, 40+ cities, 2 countries

4 February 2012: 304 restaurants, 50+ cities, 12 countries

19 May 2012: 711 restaurants, 90+ cities, 19 countries

19 August 2012: 784 restaurants, 100+ cities, 17 countries

17 November 2012: 702 restaurants, 130+ cities, 25 countries

17 February 2013: 629 restaurants, 130+ cities, 31 countries

One-day restaurants have so far popped up in 42 different countries including Aruba, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Czech Republic, Denmark, England, Estonia, Finland, France, Germany, Greece, Guyana, Hungary, Iceland, Italy, Japan, Kazakhstan, Lithuania, Mexico, Mozambique, Netherlands, New Zealand, Nicaragua, Norway, Poland, Portugal, Romania, Russia, Rwanda, Singapore, Slovenia, Spain, Sweden, Switzerland, Thailand, Ukraine, Venezuela and USA.

Some web portals, such as mealtango.com, facilitate popups for amateur chefs. MealTango connects people looking for authentic home-cooked meals with hosts who cook and serve such meals in their homes, through a common online platform.[15]

See also[edit]

References[edit]

  1. ^ "Everyone back to mine: Pop-up restaurants in private homes are the latest foodie fad". The Independent. 4 June 2009. Retrieved 2011-01-23. 
  2. ^ a b "At Pop-Ups, Chefs Take Chances With Little Risk", Gregory Dicum, New York Times, February 11, 2010
  3. ^ Sarah Schindler, Unpermitted Urban Agriculture: Transgressive Actions, Changing Norms, and the Local Food Movement, 2014 Wisconsin Law Review 369, available at http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2414016
  4. ^ http://www.thundertix.com/restaurant-ticketing-software/new-trend-pop-up-restaurants-selling-tickets/.  Missing or empty |title= (help)
  5. ^ "Jason Atherton Pop-up Restaurant", PKL, Pop-up restaurants website, January 30, 2011
  6. ^ a b "Born to eat and run", Brian Niemietz, New York Post, May 6, 2010
  7. ^ [1]
  8. ^ "London’s Pop-Up Restaurants Let Rising Chefs Shine", Oliver Strand, New York Times, October 5, 2010
  9. ^ "'Pop-Up' Restaurant LudoBites Hit Of Los Angeles", Alex Cohen, Southern California Public Radio, NPR, August 23, 2010
  10. ^ "So You Want To Open A Pop-Up Restaurant", Alan Phillips, Zagat, March 2, 2011
  11. ^ a b "Guess Who's Coming To Dinner?", Danielle Stein, W Magazine, September 2010
  12. ^ "Dining Calendar", Florence Fabricant, New York Times, October 12, 2010
  13. ^ [2]
  14. ^ "Restaurant Day is a carnival of food". Visithelsinki.fi. Retrieved February 14, 2014. 
  15. ^ http://paper.hindustantimes.com/epaper/showlink.aspx?bookmarkid=MSBPOTETKDB2&preview=article&linkid=d44b3c8b-cc69-4a5b-92ff-74b59e1b3538&pdaffid=%2bxxNgiVkqn%2fGc%2f6sNAFWaA%3d%3d

Further reading[edit]

External links[edit]