List of Super Bowl lead-out programs
The Super Bowl is the National Football League's championship game, and typically the highest-rated single U.S. television broadcast of any given year. In turn, the program aired immediately following coverage of the game in the U.S. is typically also one of the year's most watched television programs.
[edit] Overview
The Super Bowl lead-out[1] is typically aired across most U.S. markets simultaneously, and is usually one hour in length, although before the game adopted its standard kickoff time of just after 6:00 p.m. ET in the early 1990s, it was not uncommon for longer programs to be broadcast. When the game moved into a later time slot in 1983, the game and its associated post-game programming would be scheduled until 10:00 p.m. Eastern Time / 7:00 p.m. Pacific Time, allowing for only one hour of network programming until the late local news. These programs are almost inevitably delayed, due to the extended length of the pre-game, halftime, and post-game festivities. It is common for affiliates in the home markets of the competing teams to delay the lead-out show further, until after additional local post-game coverage.
In 1979, and largely from the mid-1980s through the mid-1990s, this slot was used to showcase a new series or movie, such as The A-Team or The Wonder Years, or broadcast a special episode of an "up-and-coming" series. However, many of the series were ultimately unsuccessful, with some being canceled within a matter of weeks.[2] Since then, virtually all of the programs in the post-game timeslot have been special episodes of series that had already aired for at least one season.
Despite the fact that Fox almost never programs time slots after 10:00 p.m. except on Saturdays (instead encouraging its affiliates to air local news in the slot), Fox has aired lead-out programming after the Super Bowl ever since it began airing them in 1997, preempting local newscasts.
Currently, a regular-length episode of a drama series will usually air, although in some cases a one-hour episode of a sitcom (normally 30 minutes in length), or two episodes of different sitcoms paired together, may air instead. Quite often the selected series is one of the "prestige" shows for the network showing the game that year, or a moderate hit (e.g. The X-Files, Criminal Minds, and Grey's Anatomy), which the network wants to give a higher profile. The Simpsons have aired in the slot twice, with both airings being paired with the premieres of animated sitcoms (Family Guy in 1999 and American Dad! in 2005). An occasional practice used to maximize the effect of the lead-out, is to make the Super Bowl episode a cliffhanger, with a story that concludes later in the week in the program's regularly scheduled timeslot.
[edit] TV ratings
The following is a list of shows that have aired after the Super Bowl in the United States:[3]
| Date | Super Bowl | Network[3] | Program[3] | Episode | U.S. viewers (millions)[3] |
Share | Refs |
|---|---|---|---|---|---|---|---|
| 15 January 1967 | I | CBS | Lassie | "Lassie's Litter Bit" |
—
|
33.7% | |
| NBC | Walt Disney's Wonderful World of Color | "Willie and the Yank: The Mosby Raiders" (Part II) |
—
|
25.3% | |||
| 14 January 1968 | II | CBS | Local programming, then Lassie |
"The Foundling" |
—
|
41.2% | |
| 12 January 1969 | III | NBC | The G.E. College Bowl |
—
|
21.2% | ||
| 11 January 1970 | IV | CBS | Lassie | "The Road Back" | 34% | ||
| 17 January 1971 | V | NBC | Bing Crosby Pro-Am Golf Tournament | 36% | |||
| 16 January 1972 | IV | CBS | 60 Minutes | 36% | |||
| 14 January 1973 | VII | NBC | 44% | ||||
| 13 January 1974 | VIII | CBS | Local programming, then The New Perry Mason |
"The Case of the Tortured Titan" | 15.058 | 20% | |
| 12 January 1975 | IX | NBC | NBC Nightly News | 15.924 | 28% | ||
| 18 January 1976 | X | CBS | Phoenix Open Golf Tournament | 22.363 | 31% | ||
| 9 January 1977 | XI | NBC | The Wonderful World of Disney | Raid on Entebbe | 42.816 | 37% | |
| 15 January 1978 | XII | CBS | All in the Family | "Archie and the Super Bowl" | 35.472 | 47% | |
| 21 January 1979 | XIII | NBC | Brothers and Sisters | "Pilot" | 31.722 | 32% | |
| 20 January 1980 | XIV | CBS | 60 Minutes | 40.746 | 50% | ||
| 25 January 1981 | XV | NBC | CHiPs | "11-99: Officer Needs Help" (originally aired January 18, 1981) | 26% | ||
| 24 January 1982 | XVI | CBS | 60 Minutes | 36% | |||
| 30 January 1983 | XVII | NBC | The A-Team[2][4] | "Children of Jamestown" (first regular episode) | 21.910 | 39% | |
| 22 January 1984 | XVIII | CBS | Airwolf[2][4] | "Shadow of the Hawke" (two-hour pilot) | 27.874 | 36% | |
| 20 January 1985 | XIX | ABC | MacGruder and Loud | Unknown | 38% | [2][4] | |
| 26 January 1986 | XX | NBC | The Last Precinct | "Pilot" | 39.729 | 25% | [5][2][4] |
| 25 January 1987 | XXI | CBS | Hard Copy | "Pilot" | 33% | [6][2][4] | |
| 31 January 1988 | XXIII | ABC | The Wonder Years[2][4] | "Pilot" | 28.976 | 31% | |
| 22 January 1989 | XXIII | NBC | Brotherhood of the Rose[4] | Television movie (part 1; two hours) | 36% | ||
| 28 January 1990 | XXIV | CBS | Grand Slam | "He Works Hard for the Money" (Pilot) | 30.765 | 30% | [7][2][4] |
| 27 January 1991 | XVV | ABC | Davis Rules[2][4] | "A Man for All Reasons" (Pilot) | 26.695 | 25% | [8] |
| 26 January 1992 | XXVI | CBS | 60 Minutes[4] 48 Hours |
60 Minutes was an abbreviated 13-minute edition and was apparently a last-minute addition to the schedule, consisting of an interview of Bill and Hillary Clinton addressing the Gennifer Flowers affair.[9] The length (i.e., 47 or 60 minutes) of the edition of 48 Hours which followed is not clear. |
24.821 | 30% | |
| 31 January 1993 | XXVII | NBC | Homicide: Life on the Street[4] | "Gone for Goode" (Pilot) | 28.121 | 31% | [10] |
| 30 January 1994 | XXVIII | NBC | The Good Life | 23.012 | 22% | [11] | |
| The John Larroquette Show | 17.708 | 22% | [4] | ||||
| 29 January 1995 | XXIX | ABC | Extreme | "Pilot" | 22.594 | 25% | [12][4] |
| 28 January 1996 | XXX | NBC | Friends | "The One After the Superbowl" (Parts 1 and 2) | 52.925 | 46% | [13] |
| 26 January 1997 | XXXI | Fox | The X-Files | "Leonard Betts" | 29.098 | 29% | [4] |
| 25 January 1998 | XXXII | NBC | 3rd Rock from the Sun | "36! 24! 36! Dick" (Parts 1 and 2) | 33.662 | 34% | [13] |
| 31 January 1999 | XXXIII | Fox | Family Guy The Simpsons |
"Death Has a Shadow" (Pilot) "Sunday, Cruddy Sunday" |
22.005 | 21% | [4] |
| 30 January 2000 | XXXIV | ABC | The Practice | "New Evidence" | 23.847 | 27% | [4] |
| 28 January 2001 | XXXV | CBS | Survivor: The Australian Outback[4] | "Stranded" (season premiere) | 45.369 | 39% | [13] |
| 3 February 2002 | XXXVI | Fox | Malcolm in the Middle | "Company Picnic" (Parts 1 and 2) | 21.445 | 21% | [4] |
| 26 January 2003 | XXXVII | ABC | Alias | "Phase One" | 17.362 | 20% | [4] |
| 1 February 2004 | XXXVIII | CBS | Survivor: All-Stars | "They're Back!" (season premiere) | 33.535 | 32% | [13] |
| 6 February 2005 | XXXIX | Fox | The Simpsons | "Homer and Ned's Hail Mary Pass" | 22% | ||
| American Dad! | "Pilot" | 23.074 | 22% | [4] | |||
| 5 February 2006 | XL | ABC | Grey's Anatomy | "It's the End of the World" | 37.881 | 27% | [13] |
| 4 February 2007 | XLI | CBS | Criminal Minds | "The Big Game" | 26.314 | 26% | [4] |
| 3 February 2008 | XLII | Fox | House | "Frozen" | 29.045 | 27% | [4][14][15] |
| 1 February 2009 | XLIII | NBC | The Office | "Stress Relief" (one-hour episode) | 22.905 | 21% | [4][16] |
| 7 February 2010 | XLIV | CBS | Undercover Boss | "Waste Management" (first episode) | 38.6 | [17] | |
| 6 February 2011 | XLV | Fox | Glee | "The Sue Sylvester Shuffle" | 26.8 | [18][19] | |
| 5 February 2012 | XLVI | NBC | The Voice | "The Blind Auditions" (Part 1) (season premiere) |
37.611 | [20] |
[edit] References
- ^ "The Top 5 Super Bowl Lead-Out Shows Ever". Hulu.com. TheHuffingtonPost.com, Inc.. 2 February 2012. http://www.huffingtonpost.com/hulucom/super-bowl-leadout-shows_b_1248152.html. Retrieved 28 January 2012.
- ^ a b c d e f g h i Davidson, Casey; "Super Bowl Bump", Entertainment Weekly, February 12, 1993
- ^ a b c d Seidman, Robert (February 10, 2010). ""Undercover Boss" Averages 38.6 Million Viewers, Most-Watched Post Super Bowl Show Since 2001". TVbytheNumbers.com. http://tvbythenumbers.com/2010/02/08/undercover-boss-averages-38-6-million-viewers-most-watched-post-super-bowl-show-since-2001/41384. Retrieved 2010-02-08.
- ^ a b c d e f g h i j k l m n o p q r s t u v w "Best & Worst: Post-Super Bowl TV". zap2it.com. http://www.zap2it.com/news/custom/photogallery/tv/la-et-post-super-bowl-tv-shows-pg,0,1005134,showall.photogallery. Retrieved 2010-02-08.
- ^ "Sunday, January 26, 1986". TV Time Capsule. January 26, 2010. http://www.tvtimecapsule.com/super-bowl-xx/. Retrieved 2010-07-10.
- ^ "Sunday, January 25, 1987". TV Time Capsule. January 25, 2010. http://www.tvtimecapsule.com/super-bowl-xxi/. Retrieved 2010-07-10.
- ^ "Sunday, January 28, 1990". TV Time Capsule. January 28, 2010. http://www.tvtimecapsule.com/super-bowl-xxiv/. Retrieved 2010-07-10.
- ^ "Sunday, January 27, 1991". TV Time Capsule. January 27, 2010. http://www.tvtimecapsule.com/super-bowl-xxv/. Retrieved 2010-07-10.
- ^ "Clintons to Rebut Rumors on '60 Minutes', The New York Times, January 25, 1992
- ^ "Sunday, January 31, 1993". TV Time Capsule. January 31, 2010. http://www.tvtimecapsule.com/2010/01/sunday-january-31-1993.html. Retrieved 2010-07-10.
- ^ "Sunday, January 30, 1994". TV Time Capsule. January 30, 2010. http://www.tvtimecapsule.com/super-bowl-xxvi/. Retrieved 2010-07-10.
- ^ "Sunday, January 29, 1995". TV Time Capsule. January 29, 2010. http://www.tvtimecapsule.com/super-bowl-xxix/. Retrieved 2010-07-10.
- ^ a b c d e "On Average, Halftime Show Performers Score 555% Post Game Sales Bump". Nielsen Wire. 5 February 2010. http://blog.nielsen.com/nielsenwire/media_entertainment/on-average-halftime-show-performers-score-500-post-game-sales-bump/. Retrieved 5 January 2012.
- ^ 'House' to follow Super Bowl - Entertainment News, TV News, Media - Variety
- ^ Seidman, Robert (February 4, 2008). "Nielsen Ratings for Sunday, Feb 3: Super or Not so Super?". http://tvbythenumbers.com/2008/02/04/nielsen-ratings-for-sunday-february-3-super-or-not-that-super/2555. Retrieved 2010-02-08.
- ^ "Super Bowl 'Office' Scores Jack Black". zap2it.com. December 15, 2008. http://www.zap2it.com/tv/news/zap-jackblackofficesuperbowlepisode,0,65052.story.
- ^ "CBS To Premiere Undercover Boss After Super Bowl". cinemablend.com. December 12, 2009. http://www.cinemablend.com/television/CBS-To-Premiere-Undercover-Boss-After-Super-Bowl-21870.html. Retrieved 2010-02-09.
- ^ FOX ANNOUNCES PRIMETIME SLATE FOR 2010-2011 SEASON
- ^ Franich, Darren (2011-02-07). "'Glee' Super Bowl ratings are in! Biggest scripted TV telecast in three years, but... | Inside TV | EW.com". Insidetv.ew.com. http://insidetv.ew.com/2011/02/07/glee-super-bowl-ratings-are-in/. Retrieved 2012-03-06.
- ^ "The Voice’s 18-49 Rating is Best Post-Super Bowl Telecast Since 2006 - Ratings | TVbytheNumbers". Tvbythenumbers.zap2it.com. 2012-02-06. http://tvbythenumbers.zap2it.com/2012/02/06/the-voices-37-6-million-viewers-are-best-post-super-bowl-numbers-since-2006/118818/. Retrieved 2012-03-06.