Prahlad Kakkar

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Prahlad Kakar
Born March 24, 1950 (1950-03-24) (age 61)
Nationality Indian
Occupation Advertising film maker
Spouse Mitali Dutt
Children Arnav, Varun, Anhjin

Prahlad Kakar (born 24 March 1950 in Mumbai) is a leading Indian ad film director, best known for his work on the famous Pepsi TV commercial with Amitabh Bachchan and Sachin Tendulkar. He is the founder and main director for Genesis Film Productions, one of India’s leading production houses, established in 1977 [1][2][3][4]

He is renowned for his candid and outspoken nature. An avid scuba diver, in 1995 he set up 'Lacadives', a scuba-diving school, along with his wife Mitali Kakar at Kadmat Island, in collaboration with the Govt. of Lakshadweep. He also runs a coffee shop, and Casa Amore, a wine bar and restaurant, set up in Mumbai in 2001.[1][2][5]

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[edit] Early life

Prahlad Kakar grew up in Mumbai and his father was an army colonel based in Pakistan. His mother is half Burmese and half Marathi.

He also did a part of his schooling from St. Joseph's Academy, Dehradun. In 1966, he passed out from Sainik School, Kunjpura, Karnal, and 1970, he graduated with Economics (Honors) from Fergusson College, Pune.[1][2]

[edit] Career

Prahlad Kakar joined advertising in 1971, as an Accounts Executive at ASP (Delhi) and after a year, he was transferred to the company's Bombay office. In 1972, he joined the renowned feature director, Shyam Benegal, as an Asst. Director for films such as ‘Ankur’, ‘Manthan’, and ‘'Bhumika’.

After training under Shyam Benegal, Manjit Kakar and Ravi Uppor, Prahlad Kakar founded Genesis Film Productions in 1977. Today, Genesis Film Productions is considered to be one of the most highly regarded advertisement film making agencies in India.[6]

Genesis Film Productions is also known for the short film "Bali" made in affiliation with the channel Star One.[7] Prahlad Kakar is also known for his popular Kamasutra ads.

Prahlad Kakar is the co-founder of ReefWatch Marine Conservation.[8] setup in 1994, which aims at creating marine-life awareness. Prahlad Kakar supports and plays an important role as the Chief Advisor & Trustee of Natura Outdoor Education Trust.

[edit] Personal life

Prahlad Kakar is married to Mitali Dutt Kakar, the owner of the film companies Offspring and Offshoot.[9] They have three sons Arnav, Varun and Anhjin.

Prahlad Kakar has a passion for scuba diving and in 2000 he became a CMAS 2 Star Scuba Diving Instructor.

[edit] References

[edit] External links

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