Prasad Bidappa has choreographed and presented some of the biggest fashion shows in the country. He has presented shows like Kingfisher Fashion Awards and India Men’s Fashion Awards which were held in the city of Bangalore till 2008. He has also been on the jury panel of the Lakme Fashion week. He has worked with many top names in the Indian fashion industry and he runs a training school for models. He is reputed to have a gift for spotting talent and he has picked and groomed top models who have gone on to make it big in the fashion industry and even in movies. Lara Dutta, Anushka Sharma and Dino Morea were some of his finds. His projects like the Prasad Bidapa Fashion Week, the Prasad Bidapa Megamodel Hunt and Colombo Fashion Week are held annually. he appeared on the cover of India Today in January 1998 as one of India's most influential Style Entrepreneurs. In 2010 he was nominated as one of Bangalore’s 25 most influential people. He is currently the trustee of B.PAC, the Bangalore Political Action Committee. The Prasad Bidapa Fashion Week Bangalore was held in February 2013 for the first time. Prasad Bidapa Associates organized and staged the Official Fashion Weeks of Sri Lanka and Bangladesh for three years.
Prasad Bidappa was detained for a period of 35 days in Dubai for possessing a small quantity of marijuana that he claimed had been accidentally packed in his bag. He was released after a mercy petition by his wife and recommendations from several prominent personalities like Azim Premji, Menaka Gandhi and Vijay Mallya.
Prasad is originally from the Kodagu region. He is married and has two children. His wife Judith, or Judy as she is popularly known, used to be a school teacher and worked at the Mallya Aditi International School. She is also an avid horse rider and owns several horses at the Embassy International Riding School near Bangalore city. Judith and Prasad Bidappa have two children, Adam and Aviva Bidappa.
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