Prediction Company was founded in Santa Fe, New Mexico, USA, in March 1991 by J. Doyne Farmer, Norman Packard and James McGill. The company uses various forecasting techniques to build black-box trading systems for various financial markets. In September 1992, Prediction Company entered into an exclusive contract with O'Connor and Associates, a Chicago derivatives trading house, to provide investment advice and technology. Soon after O'Connor merged with Swiss Bank Corporation, which later merged with Union Bank of Switzerland (UBS). Prediction Company's contract was renewed multiple times and in 2005 UBS purchased Prediction Company outright. Prediction Company is now a wholly owned subsidiary of UBS.