Prerna Gupta

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Prerna Gupta is an American businesswoman. Gupta co-founded, a company that makes iPhone applications, with her husband, Parag Chordia.[1] In 2011, was acquired by Smule.[2] That year, Fast Company called her one of the most influential women in technology.[3]

Personal life and education[edit]

Prerna Gupta grew up in Shawnee, Oklahoma.[4] She graduated from Stanford University in 2004[1] with a degree in economics.[2] Gupta was a member of the Phi Beta Kappa Society. She also models.[5] She lives in Los Altos Hills, California.[6]


After graduating from Stanford she worked at Monitor Group, followed by Summit Partners.[2] Gupta eventually started Yaari, a social networking website for Indian people.[1][7] The company closed in 2008. In 2009, Gupta released the iPhone app LaDiDa with her husband, Parag Chordia. Upon its release it was the number one free music app on iTunes.[1] also developed the application Songify.[5] They founded the company Khush, to create "intelligent mobile apps" It was purchased by Smule in December 2011.[8][9][10] Khush app users total over 50 million users internationally.[2] Gupta now works for Smule and is also an angel investor.[2]

Gupta has written articles for The New York Times, TechCrunch and VentureBeat.[11][12][13][14][15] She has spoken at SXSW.[5][16] Wiles Magazine listed her as one of the top 10 female entrepreneurs in 2012.[17]


  1. ^ a b c d Wang, Jennifer. "'s Prerna Gupta Pioneers High-Tech Music for the Masses". The 'Treps. Entrepreneur. Retrieved 18 October 2012. 
  2. ^ a b c d e Chang, Angie. "This Is What An Angel Investor Looks Like – Prerna Gupta". women 2.0. Retrieved 18 October 2012. 
  3. ^ "The Entrepreneurs". 2011 Most Influential Women in Technology. Fast Company. Retrieved 18 October 2012. 
  4. ^ "Inspiration". Retrieved 7 March 2014. 
  5. ^ a b c Eördögh, Fruzsina. "Prerna Gupta shares her secret viral-video sauce". Daily Dot. Retrieved 18 October 2012. 
  6. ^ Gupta Twitter feed
  7. ^ "It’s Your Business—Run It!: Prerna Gupta". Girl Scouts. Retrieved 18 October 2012. 
  8. ^ Chang, Angie. "Female Founders To Watch Creating Noteworthy iPhone Apps". women 2.0. Retrieved 18 October 2012. 
  9. ^ Graham, Jefferson (1 December 2011). "Smule snags Songify app creator". Tech (USA Today). Retrieved 18 October 2012. 
  10. ^ Samuels, Diana. "Smule to acquire friendly competitor Khush". BizBlog (San Jose Business Journal). Retrieved 18 October 2012. 
  11. ^ Gupta, Prerna (10 July 2010). "An Entrepreneur Who Took a Chance on Herself". Preoccupations (New York Times). Retrieved 18 October 2012. 
  12. ^ Gupta, Prerna (2 March 2013). "Why Five Days in the Office Is Too Many". Preoccupations (New York Times). Retrieved 8 March 2013. 
  13. ^ Gupta, Prerna (29 March 2012). "Redefining Success: The Disillusionment Of An Entrepreneur". TechCrunch. Retrieved 18 October 2012. 
  14. ^ Gupta, Prerna (9 January 2011). "The Pleasure Principle: Not All Products Need To Be Painkillers". News. TechCrunch. Retrieved 18 October 2012. 
  15. ^ Gupta, Prerna (4 March 2013). "Why ‘Lean In’ irks successful women — and why you should still read it". Lifestyle. VentureBeat. Retrieved 8 March 2013. 
  16. ^ Anders, George. "11 Secrets of Viral Videos". Tech (Forbes). Retrieved 18 October 2012. 
  17. ^ "Purse Strings - The 2012 "Hot List"". Wiles Magazine. Retrieved 18 October 2012. 

External links[edit]