Priszm
| Type | Public |
|---|---|
| Industry | Restaurants |
| Headquarters | Vaughan, Ontario, Canada |
| Number of locations | 446 |
| Area served | British Columbia, Alberta, Manitoba, Ontario, Quebec, New Brunswick, Nova Scotia |
| Revenue | C$450 million[citation needed] |
| Employees | 9,000[1] |
| Website | www.priszm.com |
Priszm LP is the largest operator of Canadian fast food restaurants. The Priszm Income Fund, an income trust, owns 60.2% of Priszm.
Priszm is one of the largest franchisees of Yum! Brands in the world, owning 446 restaurants of various Yum!-owned chains in Canada, namely KFC, Pizza Hut, Taco Bell, and WingStreet. The majority of its locations are KFC restaurants, some of which are co-branded with the Taco Bell and Pizza Hut brands. Priszm was also responsible for KFC's national marketing and promotions within Canada from 2003 to 2009.[2] The close relationship between the two companies extends to sharing the same Canadian headquarters in Vaughan, Ontario.[3]
[edit] Bankruptcy
On March 31, 2011, Priszm went into bankruptcy protection in Ontario and British Columbia Canada.[4]
On May 6, 2011, Priszm Income Fund will be delisted from the Toronto Stock Exchange for failure to meet the continued listing requirements[5].
[edit] References
- ^ "Company Profile for Priszm Income Fd (CA;QSR.UN)". http://www.zenobank.com/index.php?symbol=CA;QSR.UN&page=quotesearch. Retrieved 2008-10-15.
- ^ Priszm to transition responsibility for KFC Canada marketing back to Yum! Canada, Priszm press release, December 14, 2009, accessed June 11, 2010
- ^ Google Street View of 101 Exchange Avenue, Vaughan ON
- ^ The Windsor Star
- ^ TSX Delisting Review - Priszm Income Fund (QSR.UN and QSR.DB), TSX press release, April 6, 2011
