Product Development and Management Association
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| Type | Professional society |
|---|---|
| Founded | 1976[1] |
| Key people | Bob Johnston(Chair) Lee Shaeffer (Vice-Chair) Edmund M Ziegler (Secretary/Treasurer) |
| Area served | Worldwide |
| Method | Certification, industry standards, conferences, publications |
| Volunteers | ~1000 |
| Employees | unknown |
| Members | Over 3500 |
| Motto | Connecting Innovators Worldwide |
| Website | pdma.org |
The Product Development and Management Association (PDMA) is a non-profit professional society that organizes and publishes information about the development of new products.
Founded in 1976,[1] they currently have about 3500 members worldwide,[2] with 22 chapters in the United States and 16 affiliates in other parts of the world, including India.
PDMA operates a training program leading to the New Product Development Professional (NPDP) certification.
They hold an annual conference that gives an opportunity for professional exchange, and they offer a wide range of publications, including:
- The bimonthly Journal of Product Innovation Management (JPIM)[3]
- Visions Magazine
- PDMA Handbook of New Product Development.[4]
- further books on product development topics
The JPIM journal, published by Wiley-Blackwell and held in numerous university libraries, ranked 19 out of 40 marketing journals that were evaluated for their usefulness in a 2002 study.[5]
[edit] External links
[edit] References
- ^ a b Beckley, Jacqueline (2007). Accelerating new food product design and development. Wiley-Blackwell. pp. 123. ISBN 081380809X.
- ^ Front End Innovation Europe's Strategic Partner - The PDMA
- ^ Journal of Product Innovation Management - Journal Information Wiley-Blackwell
- ^ Kenneth B. Kahn (editor): The PDMA Handbook of New Product Development, Second Edition published by John Wiley & Sons. ISBN 0-471-48524-1.
- ^ Vasilis Theoharakis and Andrew Hirst (2002). "Perceptual differences of marketing journals: a worldwide perspective". Marketing Letters 13 (4): pp 389–402. doi:10.1023/A:1020378718456. http://www.springerlink.com/content/h41n756l1h298nj2.
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