Qubo

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This article is about the television network. For the cargo vehicle, see Fiat Fiorino.
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Qubo
Qubo logo.png
Launched September 9, 2006 (2006-09-09) (block)
January 8, 2007 (2007-01-08) (channel)
Closed June 30, 2012 (2012-06-30) (NBC block)
July 1, 2012 (2012-07-01) (Telemundo block)
Network Ion Television
Owned by Ion Media Networks
Picture format 480i (SDTV)
Slogan Where Good Fun Begins!
Country United States
Broadcast area National (but not available in all localities)
Headquarters West Palm Beach, Florida
Formerly called Smart Place for Kids
Sister channel(s) Ion Television
Ion Life
Website qubo.com
Availability
Terrestrial
digital television varies; usually on the second digital subchannel of Ion TV stations
Satellite
Dish Network Channel 217 (6 a.m.-3 p.m.)
Channel 9425
DirecTV Channel 306 (6 a.m.-3 p.m.)
C-Band SES-3 - 4160 H, 26681, 3/4, FTA, DVB-S
Cable
Available on selected cable systems. Check local listings for channels
Verizon FiOS Channel 491
IPTV
Sky Angel Channel 307
AT&T U-verse Channel 328

Qubo (/ˈkjuːb/ KEW-boh stylized as "qubo") is an American multiplatform entertainment service operating as a digital broadcast and pay television channel, video on demand service and the name for block of children's programming on Ion Television. It is wholly owned by Ion Media Networks.

The name "Qubo" was chosen for the platform due to its "fun" sound and marketability in both English and Spanish.[1]

History[edit]

In May 2006, ION Media Networks, NBCUniversal, Corus Entertainment, Scholastic Corporation, and Classic Media announced plans to launch a new children's entertainment endeavor spread across all media platforms, including video-on-demand on digital cable and an interactive webpage. The Qubo programming was launched on September 9 as morning blocks on NBC and Telemundo channels with a block on i Network following on Friday afternoons beginning September 15. Qubo will launch with four new shows: “Dragon,” produced by Scholastic; “Jane and the Dragon,” produced by Nelvana, a Corus company; “VeggieTales” and “LarryBoy Adventures,” produced by Big Idea, a Classic Media company.[2] NBCUniversal, at the time, owned NBC, ION and Telemundo. Qubo filled NBC's Saturday morning kids programming, Discovery Kids, which ended in March.[3]

Initially, religious content was edited out of the original VeggieTales broadcasts by request of NBC's standards and practices department. The removal drew criticism from the conservative watchdog group Parents Television Council, which complained to NBC. NBC replied that the editing conformed to the network's broadcast standards "not to advocate any one religious point of view." VeggieTales creator Phil Vischer also expressed discontent with the edits, stating that he was not informed that religious content would be removed from the series, and he would have refused to sign a contract if he had known of this beforehand. Vischer said, "I would have declined partly because I knew a lot of fans would feel like it was a sellout or it was done for money." Still, Vischer added that he understood NBC's wish to remain religiously neutral, and said, "VeggieTales is religious, NBC is not. I want to focus people more on 'Isn't it cool that Bob and Larry are on television?'"[4]

In December 2006, a Spanish language website was launched for Qubo.[5] On January 8, 2007, ION launched Qubo as a digital subchannel network of its station group plus seeking carriage via cable, satellite and telecom distribution outlets in other markets. Qubo’s digital channel initially launched with a rolling four-hour block of children's programming.[5] In May, NBC Universal sold its ownership in ION to Citadel.[6] On December 3, 2007, Qubo expanded its offerings on the digital channel to include shows from other producers, as well as some programming currently seen on the main Qubo blocks on ION. In addition, the repeating schedule was expanded to a six-hour block, seen four times each day.[7]

In January 2008, ION Media Networks and Comcast reached an agreement to continue carrying ION's digital channels: ION Television, Qubo and ION Life.[8][9] In 2009, ION began seeking the inquiry of the Federal Communications Commission for must-carry cable and satellite carriage of Qubo.[10]

ION signed Qubo carriage agreements in May 2010 with Advanced Cable Communications, Comcast Colorado Springs and Blue Ridge Cable.[11]

On September 28, 2011, Qubo launched a retro-cartoon block called “Night Owl” airing from 12 midnight to 5 AM.[12]

With the acquisition of NBCUniversal by Comcast, it was announced on March 28, 2012 that NBC would drop Qubo in favor of a new block known as NBC Kids, on July 7.[13]

Qubo programming[edit]

See also[edit]

References[edit]

  1. ^ "Qubo's Rodriguez: Offering a 'Building Block' to Kids". Retrieved 2008-02-16. 
  2. ^ Robertson, Ed (August 24, 2006). "Qubo, for English- and Spanish-speaking youngsters". medialifemagazine.com. Retrieved February 11, 2014. 
  3. ^ Hampp, Andrew (August 24, 2006). "NBC Debuts Kids Programming Brand Qubo". Ad Age. Retrieved February 14, 2014. 
  4. ^ Cohen, Sandy Talking Veggies Stir Controversy at NBC, Associated Press, Foxnews.com, September 22, 2006
  5. ^ a b Goetzl, David (January 9, 2007). "Hola!: Qubo Launches 24/7 Kids Channel". Media Post. Retrieved February 14, 2014. 
  6. ^ "ION Media Networks, Citadel, and NBC Universal Reach Agreement to recapitalize ION -- ION expected to become privately held following transaction". Reuters. May 4, 2007. Retrieved October 15, 2012. 
  7. ^ "qubo Launches as 24-Hour Digital Broadcast Channel on ION Media Networks Station Group". 
  8. ^ ION Media Networks and Comcast Announce Affiliation Agreement for Channel Suite, Yahoo!, January 14, 2008
  9. ^ ION Media Plugs In New Comcast Accord, Multichannel News, January 14, 2008
  10. ^ (May 19, 2009). Ion Uses FCC Inquiry on Content Control to Push for Qubo Carriage. MultiChannel News.
  11. ^ "ION Media Networks Inks Multi-Affiliate Deals for Diginets". Telecommunications Weekly. May 26, 2010. Retrieved February 22, 2014. 
  12. ^ "Qubo to air "Night Owl" Late-Night Retro Cartoons Block; Spliced returns September 28". kidsonlineplace.com. Retrieved 14 February 2014. 
  13. ^ Andreeva, Nellie (March 28, 2012). "NBC Launches Preschool Saturday Block Programmed By Sprout". DeadLine. Retrieved March 29, 2012. 

External links[edit]