RTL 7

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This article is about the Dutch channel. For the rebranded Polish RTL 7, see TVN 7.
RTL 7
RTL 7 logo.png
RTL 7 logo
Launched August 12, 2005
Network RTL Nederland
Owned by RTL Group
Picture format 576i 16:9 SDTV (PAL)
1080i HDTV
Audience share 4.7% (2012, [1])
Slogan "Meer voor mannen" (More for men)
Country Luxembourg
Broadcast area Netherlands
Luxembourg
Headquarters Hilversum, Netherlands
Luxembourg City, Luxembourg
Formerly called Veronica (1995-2001)
Yorin (2001-2005)
Sister channel(s) RTL 4
RTL 5
RTL 8
RTL Z
RTL Lounge
RTL Crime
RTL Telekids
Website www.rtl7.nl
Availability
Terrestrial
Digitenne Channel 7 (SD)
DVB-T (FTA) (Luxembourg) 498 MHz (SD)
Satellite
CanalDigitaal Channel 7 (HD)
Cable
Ziggo Channel 7 (SD/HD)
UPC Netherlands Horizon
Channel 7 (HD)
Mediabox
Channel 7 (SD)
Channel 77 (HD)
CAIW Channel 7
Kabel Noord Channel 7
IPTV
KPN Channel 7
Tele2 Channel 7
Streaming media
UPC Horizon Watch live (Netherlands only)

RTL 7 is the third channel of the RTL Group in the Netherlands and began transmission on 12 August 2005 when it replaced Yorin. Yorin was formerly known as Veronica. RTL 7 is a so-called men's channel with action films, reality television about crime and professions, soccer, auto racing / motorcycle sport and talk shows about sports. At daytime business and financial news channel RTL Z is broadcasting on RTL 7.[2]

Officially RTL 7 - along with RTL 4, RTL 5 and RTL 8 - is headquartered in Luxembourg, broadcasting under a Luxembourg TV license. This allows them to avoid more severe control by the Dutch media authorities as Luxembourg's television watchdog is less strict. Yorin used to be based in the Netherlands, but moved to Luxembourg after the RTL 7 rebrand.[3]

History[edit]

Originally RTL 7 started as Veronica on 1 September 1995.[4] Veronica had been a public broadcasting association since 1 January 1976[5] but left the Dutch Public Broadcasting system by joining the commercial channels RTL 4 and RTL 5 to form the Holland Media Group in 1995 (HMG later rebranded as RTL Nederland).[6] In the first year as a commercial channel it broadcasts a variety of American TV series, such as Beverly Hills, 90210, Melrose Place and Baywatch, films, Dutch programmes ranging from game shows to talk shows and Dutch TV series (Flodder and Onderweg naar morgen). By the end of its first year Veronica dropped the news-related programmes and established its place in the Dutch television market as a young adult channel with programmes of a provocative nature. In the next years Veronica proved to be a pioneer in television making by introducing a wide range of reality shows with a real breakthrough when it launched the reality game show Big Brother in 1999.[7]

In 2000 Veronica announced it would leave the joint venture with RTL 4 and RTL 5.[8] RTL had to change the name of the station. At first RTL came up with ME but a fashion label in the Netherlands WE complaint about the similarity with its name.[9] Finally RTL rebranded Veronica as Yorin on 2 April 2001. Yorin referred to the English phrase "You're in". All programmes previously broadcast on Veronica and the television presenters moved to Yorin.[10] RTL didn't want to add RTL into the name so the channel would keep its own identity.[11]

When Dutch media tycoon and Big Brother-inventor John de Mol announced the launch of a TV-channel named Talpa, and contracted many popular Dutch TV-hosts, the RTL Group felt the need to reorganize its channels. Apart from a physical renewal, the setup of its channels RTL 4, RTL 5 and Yorin were changed. To emphasize the three channels' connection, the name Yorin was replaced by RTL 7 on 12 August 2005. Practically all former Yorin shows were moved to RTL 5, whereas that channel's programmes continued on RTL 7. RTL Z also moved from RTL 5 to RTL 7.[12]

The origin of the number 7, instead of a more logical 6, goes back to 1995 when the original channel Veronica was founded. Around the same time, the commercial channels SBS 6 and TMF appeared and also claimed channel 6 on the remote control. Veronica and TMF lost the battle for remote control button 6. Also, SBS 6 was originally managed by Fons van Westerloo, who later became head of RTL Nederland before the rebranding operation.[13]

On 15 October 2009 RTL Nederland started simulcasting their RTL 7 and RTL 8 channels in 1080i high-definition.[14]

Programming[edit]

RTL 7 broadcasts a large number of sports programmes such as football, darts and motorsports, but in which motorsports is their main broadcast item. This include live coverage of Formula One and the MotoGP as the most notable. But also the A1 Grand Prix, Dakar Rally, 24 Hours of Le Mans and the Indianapolis 500 are broadcast live on RTL 7.

References[edit]

  1. ^ "Jaarpersbericht 2012". Stichting Kijk Onderzoek. 
  2. ^ "RTL 7: de enige echte mannenzender van Nederland". RTL Nederland. Retrieved November 25, 2012. 
  3. ^ [1]
  4. ^ Herman van Beek. "10 jaar actueel". MediaMagazine.nl. Retrieved November 25, 2012. 
  5. ^ Piet (May 21, 2010). "’76 – ’94 Veronica aan land". VeronicaStory.nl. 
  6. ^ Piet (July 10, 2009). "VERONICA STAPT UIT DE HMG, ‘De daad van een waanzinnige’?". VeronicaStory.nl. 
  7. ^ "Veronica (HMG)". Beeldengeluidwiki.nl. Retrieved November 25, 2012. 
  8. ^ Piet (July 10, 2009). "VERONICA STAPT UIT DE HMG, ‘De daad van een waanzinnige’?". VeronicaStory.nl. 
  9. ^ "Modeketen WE vecht naam tv-zender aan". NRC Handelsblad. December 9, 2000. 
  10. ^ "Veronica wordt ‘Yorin’". NRC Handelsblad. March 29, 2000. 
  11. ^ Japke D. Bouman & Dirk Limburg (February 24, 2001). "Hoor me, kijk me, voel me, beweeg me". NRC Handelsblad. 
  12. ^ "RTL Z verhuist naar nieuwe zender RTL 7: RTL Nederland hergroepeert haar televisiezenders. RTL Z verhuist naar de nieuwe zender RTL 7, Yorin verdwijnt.". RTL Nederland. June 28, 2005. 
  13. ^ "Veronica (HMG)". Beeldengeluidwiki.nl. Retrieved November 25, 2012. 
  14. ^ "RTL 7 en RTL 8 vanaf 15 oktober te ontvangen in HD". RTL Nederland. October 10, 2009. 

External links[edit]