RadarOnline.com
 |
| URL |
RadarOnline.com |
| Commercial? |
Yes |
| Type of site |
Celebrity News |
| Registration |
Optional |
| Available language(s) |
English |
| Owner |
American Media, Inc. |
| Launched |
2008 |
| Alexa rank |
 2,436 (February 2012[update])[1] |
| Current status |
Active |
RadarOnline is an American online publication that was first published as an independent, irreverent print and online publication in September, 2003. The magazine, which published articles on entertainment, fashion, politics, and human interest was founded and edited by Maer Roshan, a high-profile editor who had previously worked at Interview magazine, New York Magazine, The New York Times, and Talk With help from friends and family, Roshan published the magazine in 2003 as a series of three well-received test issues, and then relaunched it twice in 2005 and 2006 with help from well-connected investors. Radar was awarded a General Excellence nomination by the American Society of Magazine Editors in 2007. It's website, radaronline.com, earned an audience of 1 million a month soon after it launched. But despite its seeming success, the title was suddenly shuttered in 2008, after its primary backer, billionaire investor Ron Burkle, who owned a substantial interest in Star and National Enquirer publisher American Media, decided to kill the publication and hand over its increasingly valuable moniker to AMI, which had long proved unable to compete against such competitors as TMZ, Gawker and Perez Hilton. Soon after, all of Radaronline's founding staff was fired and replaced by reporters from the Enquirer and The Star. RadarOnline.com was relaunched in March 2009 with a re-branding, focusing on celebrity items about gossip, fashion and pop culture. All of the articles previously published by Radaronline were erased from the site.
[edit] Notable coverage
According to Business Week AMI and its allies invested well over $10 million in the new site, seeking to turn the reconstituted website into a player in the online gossip wars. Their investment paid off in 2010, when the new site allegedly paid an estimated $700,00 to buy a home for the impoverished 'Octo-Mom' who had given birth to ten children. Their payment guaranteed them a series of exclusives from the 'Octo-Mom" to Radaronline.[2] in July 2010 with the release of a series[3] of recorded phone conversations allegedly between Mel Gibson and his girlfriend Oksana Grigorieva.[4]
[edit] References
[edit] External links
2,436 (February 2012[update])[1]
