Raisin Bran

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Raisin Bran
A bowl of Raisin Bran cereal

Raisin bran (sultana bran in some countries[1]) is a breakfast cereal manufactured by several companies under a variety of brand names, including Kellogg's Raisin Bran, General Mills' Total Raisin Bran and Post Foods' Post Raisin Bran.

History[edit]

"Skinner's Raisin Bran" was the first brand on the market, introduced in the United States in 1926 by U.S. Mills, best known for the similar Uncle Sam Cereal.[citation needed] The name "Raisin Bran" was at one time trademarked. In 1944, the District Court for Nebraska found:

The name "Raisin-BRAN" could not be appropriated as a trade-mark, because: "A name which is merely descriptive of the ingredients, qualities or characteristics of an article of trade cannot be appropriated as a trademark and the exclusive use of it afforded legal protection. The use of a similar name by another to truthfully describe his own product does not constitute a legal or moral wrong, even if its effect be to cause the public to mistake the origin or ownership of the product." [2]

Raisin Bran has high dietary fiber content, but has been criticized for containing too much sugar.[3] Raisins naturally contain high levels of fructose. Many manufacturers add sugar to the raisins; as of January 7, 2010, Kellogg's adds brown sugar to its Raisin Bran cereal in the United States.[citation needed]

Kellogg's Raisin Bran is now also produced in Mexico for sale in the United States.[citation needed]

References[edit]

External links[edit]