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The sweets have six natural fruit flavours: blackcurrant, cherry, strawberry, orange, lime and lemon and four different textures: regular jelly, foam-backed jelly, foamy sweet and liquid-filled foam-backed jelly. The sweets are given the appearance of everyday objects, including ice cream cones, snowflakes, pigs, roller-blades, saxophones, sports cars, musical notes, paint brushes, bicycles, bow ties, ping pong paddles, flowers, puzzle pieces, buses and palm trees, hence the name Rowntrees "Randoms". In February 2012, a competition was launched to find a pack that has all red sweets in, with the lucky winner getting £10,000.
In 2013, a new variant was released, named "Squidgey Speak".
In 2014, a second variant was released, named "Sweet 'n' Sour".
A 50g packet of Rowntree's Randoms provides:
- Energy - 687 kJ (164 kcal);
- Protein - 2.5 g;
- Carbohydrate - 37.9 g;
- of which sugars - 29.6 g;
- Fat - 0.2 g;
- of which saturates - 0.2 g;
- Fibre - 0.3 g;
- Sodium - Trace;
- Salt equivalent - 0.1g.
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