|Slogan||The definitive site for human achievement.|
|Type of site||social|
|Created by||Dan Rollman and Corey Henderson|
RecordSetter, formerly known as the Universal Record Database (URDB), is a social media website containing a collection of world records created by the public and evaluated by staff and visitors to the site. The site and associated record attempts have been featured on various radio and television shows including NBC comedy talk show Late Night with Jimmy Fallon, The Tyra Banks Show, MTVs It's On with Alexa Chung and appearances on Good Morning America, CNN, CBS Sunday Morning and the NSFW Show on TWiT.tv.
The community formed in 2004 as a theme camp named Playa Book of Records (PBR) at the Burning Man festival north of Reno, NV. The official website was first registered in February 2008, and launched in November 2008 founded by co-founders Dan Rollman and Corey Henderson. The company holds regular live events under the name RecordSetter LIVE! and have a web video series, The RecordSetter World Record Show.
Co-Founder Dan Rollman was inspired by various aspects of the Guinness Book of Records, combined with Wikipedia and YouTube where users can invent and upload their own records and describes the site as "an open platform for world records, built on a belief that everyone on earth can be the world's best at something". Their yellow suit jacket uniform is inspired by those worn on television's Wide World of Sports.
In 2011, RecordSetter receives over 1,000 world record submissions each month. The site notes, "RecordSetter is built on a philosophy that everyone on earth can be the world's best at something. Our goal is to build a site where all such achievements can live." Guidelines specify that "Every submission must be a: quantifiable, b: breakable, and c: include indisputable media evidence."
Notable record holders
Some record submissions have included those from A-list celebrities and other television and radio personalities usually performed as part of the television show Late Night with Jimmy Fallon or as part of the World Record Appreciation Society. These have included record entries by:
- Cameron Diaz
- Drew Barrymore
- Jimmy Fallon
- Various cast and staff from CollegeHumor (e.g., Jeff Rubin)
- 2009 - Best of the Web Awards - "Site of the Year", Urlies.
In November, 2011, the Workman Publishing Company released "The RecordSetter Book of World Records: More Than 300 Extraordinary Feats by Ordinary People" by Corey Henderson and Dan Rollman. In addition to Food & Drink Records, Sports & Games Records, Records set by (not-so) average Joes, and Records set by Celebrities, the volume includes tips and wisdom on how to set a world record of your own.
- "UrDb.org Whois Record". DomainTools. Retrieved January 31, 2013.
- Arrington, Michael (September 7, 2009). "URDB: What’s Your World Record?". TechCrunch. Retrieved January 31, 2013.
- Sklar, Rachel (May 11, 2010). "Dan Rollman: Honor Thy 4th Commandment". Rypple. Archived from the original on August 28, 2010.
- "About". RecordSetter. Retrieved January 31, 2013.
- "Most Bunnies Snuggled With In A Hammock". RecordSetter. June 26, 2009. Retrieved January 31, 2013.
- "Most People Hit In Face With Pies In 30 Seconds While On Roller Skates". RecordSetter. October 2, 2009. Retrieved January 31, 2013.
- "Most Afro Picks Fit In An Afro". RecordSetter. June 25, 2009. Retrieved January 31, 2013.
- "10 Awards. One Music Video". RecordSetter. December 2, 2013. Retrieved January 30, 2014.
- Jeff Rubin at RecordSetter.
- "Best of the Web -- The 2009 Urlies". Urlesque. November 17, 2009. Retrieved January 31, 2013.