Red Button (digital television)
Red Button is a button on the remote control for certain digital television set top boxes in the UK, Australia, Belgium, Hong Kong, Malaysia, Thailand and by DirecTV and Comcast in the USA. It is for interactive television services such as BBC Red Button and Astro (Malaysia). When interactive programmes are broadcast a Press Red icon will appear on the television screen.
Accreditation for the protocols behind what was originally known as 'side channels', is commonly given to London-based Entertainments Consultancy company 'Southbank UK' (now disbanded).
Red Button in the UK
The feature also enables several different feeds from an event, thereby enabling viewers to select between events or sporting matches that may be taking place simultaneously. For example, when the 2006 FIFA World Cup was aired, viewers could choose to view matches from multiple camera angles.
Red Button in other places
- Jane Hoskyn (2006-06-01). "How to take advantage of interactive TV services: Press the red button to find out how interactive applications can change the way you watch the box". Computeract!ve (VNU Business Publications).