Rediffusion Singapore

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Rediffusion Singapore (Chinese: 丽的呼声) is a company which originally pioneered cable radio in Singapore, and is currently a digital radio service. The company has touted itself as Singapore's only subscription radio service.

Rediffusion Singapore was founded in 1949 as a result of the success encountered in radio broadcasting in Singapore, particularly in the post-World War II era. The cable radio service was seen as a remedy against poor reception which affected certain housing estates until then. Rediffusion Singapore was operated by Overseas Rediffusion, a subsidiary of the Rediffusion broadcasting business based in the United Kingdom, from the former's foundation until the late 1980s, when the British-owned Rediffusion conglomerate was broken up.

Since 2000, Rediffusion Singapore has been providing digital radio services in Singapore.

Rediffusion has gone off air on April 30, 2012 but will resume broadcasting on the 11th of November in 2013 using the internet to transmit their programs. [1]

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References[edit]

  1. ^ http://www.straitstimes.com/BreakingNews/Singapore/Story/STIStory_786802.html

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