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Richard Palmer is an entrepreneur and is the founder of the company d3o Lab. In 1999 Richard founded an award winning Innovation Consultancy after studying at the Royal College of Art, working with clients such as Herman Miller and Levis using his proprietary innovation model. Richard built a studio with the desks at 2m high accessed via giant chairs with inbuilt ladders, which can be seen in the book Office Design. The innovative design won the Times & Gestetner Digital Office Award, competing against entrants such as Ted Baker and Sainsbury's. During this time Richard invented an amazing new material later branded as d3o. During the next 8 years Richard gained extensive investment and grew the company to where it is today, winning the O2 and Arena Magazine Entrepreneur of the Year award on the way. Richard has appeared on multiple TV channels including CNN, Discovery Channel, BBC News, Sky News, CNBC, Fuji TV, Asahi TV, Nippon, ITV, plus many newspapers and magazines from Time Magazine to the FT, The Guardian, Independent, Telegraph, Asia Business Weekly, Arena Magazine and many more. Richard has spoken and lectured on innovation across the world.