Rock and Republic
Rock & Republic is an American jeans brand founded by Michael Ball in 2002. Ball is a cyclist who gained design experience by creating his cycling team's uniforms.[1] Rock & Republic's line of jeans and casual wear "VB Rocks" is designed by singer Victoria Beckham.
From 2007 to 2009, the company sponsored a professional cycling team named Rock Racing.
On April 1st, 2010, Rock & Republic filed for Chapter 11 bankruptcy protection.[2][3] As of December 2010, the company has entered into negotiations with VF Corporation to sell the trademark and intellectual property. On April 28, 2011, VF Corporation announced it had signed a long-term licensing deal with Kohl's Corporation to carry a budget version of the Rock & Republic brand with jeans priced at $88 versus $200 plus.[4]
[edit] References
- ^ "rock and republic". rock and republic. http://www.rockandrepublic.com. Retrieved 2010-10-28.
- ^ Comlay, Elinor (2010-04-02). "Rock & Republic files Chapter 11 bankruptcy". Reuters. http://www.reuters.com/article/idUSN0115709620100402. Retrieved 2010-10-28.
- ^ April 1, 2010 (2010-04-01). "Fashion brand Rock & Republic files for Chapter 11 bankruptcy protection [Updated] | Money & Company | Los Angeles Times". Latimesblogs.latimes.com. http://latimesblogs.latimes.com/money_co/2010/04/fashion-brand-rock-republic-files-for-chapter-11-bankruptcy-protection.html. Retrieved 2010-10-28.
- ^ "Kohl's Lands Exclusive Rock & Republic Lifestyle Brand". 2011-04-28. http://www.apparelnews.net/news/manufacturing/042811-Kohls-Lands-Exclusive-Rock-Republic-Lifestyle-Brand?______array. Retrieved 2011-04-28.
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