Rod Allen (advertising executive)

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Roderick Howard Allen (May 16, 1929 – August 22, 2007) was a British advertising executive who wrote many well known advertising slogans and jingles used in the United Kingdom. He was nicknamed the "jingle king".

Allen was born in Consett, County Durham and worked in advertising from the age of 17. His career was only interrupted by National Service in the Royal Corps of Signals. In 1966 he co-founded the advertising agency Allen, Brady and Marsh (with Mike Brady and Peter Marsh), which was once one of the five largest agencies in the UK during the early 1980s until its demise in the late 80s following a take-over by another ad agency, Lowe.

Famous slogans[edit]

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