Rosati's
From Wikipedia, the free encyclopedia
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| Type | Franchised |
|---|---|
| Founded | 1959 in Chicago, Illinois |
| Headquarters | Illinois, USA |
| Industry | Restaurants, Pizza |
Rosati's Pizza is the second largest chain[1] of restaurants in the Chicago metropolitan area, (behind only Portillo's) boasting nearly 150 locations nationwide. The chain centers its business around the thin crust variety of Chicago-style pizza. Rosati's is a franchise, with the largest franchisee being Rosati’s Franchise & Development, LLC., which formed in 1993 and has 27 stores in Illinois. The franchise has also branched out to ten other states[2], [3], including 36 locations in Arizona and nine in Nevada and also including southern Wisconsin, northwestern Indiana, California, Missouri, Kansas, Texas, Colorado and Ohio.
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[edit] History
Rosati's Pizza was founded by Sam Rosati, the son of Ferdinand Rosati, an Italian immigrant, who had been in the restaurant business since 1898 in New York. Sam opened his first Rosati's Italian restaurant in 1927 with pizza as an appetizer. The first official Rosati's Pizza locations opened between 1959 and 1964, after Sam's children took over the family business and moved the operations to the Chicago suburbs. Ultimately, the family franchised the company in the late 1970s. The corporate slogan is "Five generations of great taste!"
[edit] Menu
The chain's specializes in Chicago-style thin crust and Double-dough crust, and also offer traditional Chicago deep dish. In addition, a variety of other menu items are available, including Italian beef and meatball sandwiches, lasagna, as well as calzones. A few locations also offer salads, baby-back ribs, and deep fried items. Most of the menu is made from scratch. Rosati's own small sausage plant supplies Chicago-area units, and outside vendors reproduce the family sausage recipe elsewhere.
Most Rosati's choose to use deck slate ovens rather than typical conveyor ovens because Sam Rosati prefered[4] the crust characteristics that deck ovens produce.
[edit] Stores
Most Rosati's locations are very similar in layout. They are small stores that are take-out or delivery specific, meaning they do not offer traditional dining rooms. Most locations do have a few seats inside and often seasonal outdoor tables that can either be used to eat or to wait for one's order, but only a small percentage offer a traditional wait staff.
A typical franchise investment in the company would currently be around $250,000 to obtain one store, according to published figures[5]. Rosati's main competition in the Chicago area consists of many smaller, family-owned pizzerias as well as some large competitors including Nancy's,Giordano's, Lou Malnati's, Aurelio's and Home Run Inn.
[edit] References
[edit] External links
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